How A Customized Email Address Can Improve Your Brand Identity

Guest Post

from our partners at GoDaddy Registry

If you want a simple way to step up your business or personal branding, don’t overlook one of the most critical elements of communication: a customized email address. Whether you run a brick-and-mortar business, an income-generating blog, or maybe you want to update your resume for that next big role, you need a consistent brand identity and an email that perfectly matches what you do. 

Email has become a primary mode of communication because it’s free and effective (everything is on-the-record in writing). An official business email will make you look more established and will encourage new customers to take you seriously. While your vintage Hotmail address might have worked a couple of years ago, now is the time to upgrade in order to look more savvy, professional, and polished. 

It’s a no-brainer that a generic Gmail or Yahoo address not only looks unprofessional but will also likely get lost in cluttered inboxes. On the other hand, an email address with your name or company can draw in more people as they are more likely to open your messages if they can easily identify you in the endless barrage of daily notifications. 

There are plenty of different domains available that can work for you and help you stand out from the crowd. If you live in New York for example, the email hello@myname.nyc is perfect for you. A sleek, modern email such as hello@name.design is great for creative types. Likewise, if you are an admin of a club, the email join@name.club would be a great recruiting tool for community communications. The possibilities are endless, so go ahead and get creative!

Whatever your venture, you can be sure there is a name to fit your needs. We curated a list of some favorites and they’re all at a special low price to help you get started. Check out the list here.

At Porkbun, every domain registration comes with three months of free email hosting, so it’s easy to use a custom email address on your own domain. This helps you take ownership of your brand identity right from the start. 

Getting a custom email is easy, it all starts with finding the right domain. Then, just follow these simple steps to create your new email address.

Step 1Search for your perfect domain name. There are lots of great options on sale but only for a limited time, so go ahead, stop dreaming, and start building your brand.

Step 2 – Once you have found the right domain for your venture, add it to your cart and click on the checkout icon. Just below the domain in your cart, you’ll see add-on options. Add the email hosting option to your cart by simply clicking the + button.

Step 3 – Next, click “Continue to Billing,” which will lead you to a page where you can create an account and input your payment information. Congratulations! You have just taken a major step to improving your personal or business brand with a custom email. Click here to learn how to setup your new email address.

A customized email address starts with choosing an innovative domain that aligns with your business or speaks to your mission. No matter who you are, rest assured there is a domain and email out there that’s right for you.