Introducing the Porkbun Ambassador Program

Ambassadors are traditionally diplomatic posts given to high-rolling party donors rather than people with actual diplomacy and skill. You know, give a few million dollars, get a fancy car and apartment in an exotic foreign land. At Porkbun we’re both disgusted and enchanted by this behavior. I mean, cronyism is terrible unless you’re offering that car and apartment to me.

In launching a program for our most active customers to refer us to their friends, we wanted to steal a little from column A and a little of column B. We wanted to reward loyal behavior with cash, money, dollars but we also wanted to be working with the smart people that use and appreciate our site and have obvious skills in domaining, building websites, design, and networking!

Introducing the Porkbun Ambassador Program! You can apply here – and yes we do read and research what you provide so don’t just mash your keyboard 😐 In fact, tell them that “Andrew sent me” to receive a quick goodie.

The premise is that we pay against most everything that your referred friend, second-cousin, or gullible acquaintance buys on the site. As you know, we have the lowest prices around so sometimes we can’t share as much. We do give you 100% of the markup on products where we charge zero markup though!

If you’re a domain-type or webmaster or web designer or someone sending lots of referrals, those pennies will add up. Others may not be cashing out to impersonate Rich Uncle Pennybags anytime soon but will still save some real amount on their own renewals.

There is a nice way to scale and make money on the program if you work with designers since .design allows for a $20 payout against free trial names. This is the most interesting part of the program given the popularity of .design at Porkbun and the high payout. Eligibility for this payout is judged separately from the rest of the Ambassador Program so if you intend to use it please mention it in your application and how/why you have good networking abilities with designer types.

So, in summary:

  • YES, we now have an affiliate program
  • YES, we share revenue on nearly every transaction where we make money
  • What the heck?! $20 commission for free .design domains? YES, that is a real thing and YES we are patrolling for fraud but hot damn if you are a design student, a professional designer, or random design fan that hangs with designers and has sway with them, you might just be able to get them to finally stop eating all your snacks and instead help out with the rent. Or at least buy more snacks.

Apply here!

Major .design usage from Facebook, Airbnb, T-Mobile

The benefits of new top-level domains (nTLDs) for companies and individuals that were never able to get a great .com are obvious. Now, they can have unique, short and brandable domain names and, with options like .design, they can add context in a way that .com never could.

Recently, there have been some really exciting developments for .design in particular. While it has already differentiated itself as one of the most successful new TLDs, it now seems to be one of the only extensions that is receiving significant traction with the world’s largest and hottest companies, which are creating sites like facebook.design, airbnb.design, medium.design, and telekom.design (from T-Mobile’s parent company, Deutsche Telekom).

What these sites all have in common is that they create a prominent place for design departments to highlight their work, establish themselves as design leaders and further bolster recruiting efforts. These companies allow their .com sites to focus on their core business and instead facilitate an ancillary discussion: they discuss how design supports and guides their business, who is behind their design, and give back to the wider design community.

Facebook.design has been live for months, but it received its most notable update on Oct. 17 when they released their iOS 10 GUI (Graphic User Interface) available for Photoshop, Sketch and Figma. Facebook was advertising facebook.design in user feeds:

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Simultaneous with the newest release, Facebook Designer Jeff Smith wrote about their goals in “Giving Back to the Design Community.” It’s clear that facebook.design is set to be an entirely new engagement point for the company, offering an opportunity to talk directly to a community as a leader that it never could via its primary .com site. As he says:

“Facebook.design is just getting started. Like most things at Facebook, it will be iterated on frequently. But we hope this becomes a place where designers can find great resources to grow as a designer and develop in their career. Ultimately, we hope we can help push our discipline forward.”

More recently, Facebook contributed further to the design community at large with the launch of origami.design, a prototyping tool used by Facebook’s own design team, now available to all.

We see the same thing looking at other sites; airbnb.design promotes Airbnb’s design events at their SF and NYC offices and as well functions as a general blog featuring a wide range of posts from UI designers to the interior designers of their offices. It also includes content that inspires the team artistically and creatively. It is clearly not their primary goal to get more designers booking rentals via airbnb.com. Instead, it allows them to become a vocal and recognized design destination and a top recruiter for designers.

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The value of thought leadership and community recognition for recruiting is even more clear at telekom.design. There, T-Mobile, a brand that is associated with the comparatively conventional business of telephones, is giving its design department an exciting edge. The beautiful site clearly conveys that they are a design driven company and introduces you to their impressive team. Naturally, the most prominent option on the site is the “Jobs” tab.

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What we see in well-known companies supplementing their .com sites with .design is a powerful statement on how important the collaborative culture of online design is to their success and how it guides their continued growth. The new .design domain allows major companies to cultivate design leadership and inspiring conversations in a way that would have never been possible on their main .com sites.