Still have that @hotmail account you created in 2002? Believe it or not, these days, even having a generic @gmail or @yahoo account is considered passé. Create a personalized e-mail address that you choose and control in order to establish your digital presence, amplify your personal brand—and appear web-savvier than the rest.
Business owners are not the only ones who need a custom e-mail address. Your friendships, family relations and overall “personal brand” exist in the real world, but also live on and persist in the digital realm. This is great news for those who want to build their personal relationships online and simplify communication in as little as 10 minutes.
Below are the top reasons you should dump your generic email and get a custom email address.
1. This Time, It’s Personal
As mentioned, a custom email does not just benefit professional and business correspondences. It can serve a much higher (and more personal) purpose. Consider this: you’re planning the first family reunion in years, so you secure a domain name that reflects your family name, and as a New Yorker, naturally, you choose a .nyc address – thejohnsons.nyc. You’re not interested in setting up a website (at least for now), but in an effort to easily stay connected with your relatives and streamline communications during the planning process, you decide to create a personal email address for everyone in the family:
You create an online event and email the invites from your new branded email address. Not only is your email going to stand out in their inbox, but you’ve also made it easier for everyone to stay-in-touch. Does Grandma want to attend? She can send to firstname.lastname@example.org and email her attendance confirmation to email@example.com. Maybe Grandma wants an email address of her own? With your custom email address, you can also create a variety of addresses based on your needs. For example, you can create one for each member of your family or extended family. That should make color-coordinating for the long overdue family portrait much less stressful.
2. Simplicity — Less Is More:
Unless you’re lucky enough to have an uncommon name, any address you can get at the big free mail providers is likely to be some complex variant of your name. You may have noticed that a family member uses Gmail or Yahoo to send you those virtual Birthday card greetings, or annual Holiday party announcement. Did you also notice that most of those emails include numbers, hyphens or symbols in addition to the name (example: firstname.lastname@example.org)? A complicated email with extra letters and numbers will only increase the chances of someone mistyping your address and sending a personal note to the wrong person.
Simpler is always better. With your own domain name, you’ve got complete control. You could even rely on a single letter such as email@example.com. This should make sharing your email address a breeze. With your own domain, it’s far more likely that typo-ed addresses will get bounced, and the sender will notice the mistake.
3. Be The Most Interesting And Memorable Person In The (Digital) Room
Think about it, you’re networking at a (virtual) industry happy hour or Zoom conference, and you pass your contact information—firstname.lastname@example.org—to a promising job lead. When you have a custom domain email address, it is easier for people to contact you. Your audience will find your personalized email address easier to remember when they need it, and, needless to say, much more professional than a jumbled Gmail or Yahoo address.
The goal is an easy and memorable way to brand yourself online so that you stand out. Being proactive puts you in control of your career development and increases your attractiveness in the marketplace.
4. Get A Grip Of Your Inbox
This is the big one: get more control. Creating personalized account helps you stay organized and automatically direct the stream of emails that seem to flood our daily lives. Once you register your domain, you have control (not a 3rd party), of how to direct and channel your mail as well as your online brand. Don’t like your current email interface? Or maybe you’re tired of ads cluttering your inbox. You can take your custom email to any provider of your choice.
In addition, owning an independent domain gives you the ability to direct different types of mail to different addresses. Tired of spam? Create an email for all your advertising and marketing emails email@example.com. Want a dedicated inbox for all your networking efforts? Try firstname.lastname@example.org
The point is, by using your own domain name, you retain more control and have access to set up as many email aliases as you like.
5. Easy As 1, 2, 3…
With the rise in digital communication, setting up a custom email address (i.e. hosted email) has never been easier. You can manage your email and your domain all in one place to make life easier. Prefer to manage your inbox on your Gmail account, Outlook, Yahoo? Don’t fret. You can keep your preferred email platform and use your new custom email. Check out the simple steps for creating your new email on any preferred account here. Setup is as easy as the 3 steps below:
Third, you add your new custom name to wherever you normally check your email! View our quick setup guides for Gmail, Outlook and more, here.
6. It’s Affordable!
New Yorkers are known for being ahead of the curve, especially when it comes to good deals. You can get your custom .nyc email address with our NYC offer, for only $6.65! This is a minuscule price to pay for being in control of your own online identity.
Since its launch in November 2015, the .earth domain has focused on creating a unique place that unites like minds – brands or individuals – and allows them to promote their passions, causes, businesses, brands and stories for the overall betterment of our planet.
Over the past five years, the .earth domain has evolved into a growing community that expands well-beyond green/environmental organizations. Today’s users include geospatial companies, trade organizations, travel companies, engineering firms, new technology innovators, authors, artists, holistic healers, and much more.
The .earth domain also prioritizes web security, while allowing organizations to elevate their brands enhance overall awareness and revenue generation, expand their memberships, and grow their donor bases.
Top Ways .Earth Can Help Your Organization
1) .Earth is Your Platform for Change
It allows all environmentally conscious citizens to share their voices about enriching life on Earth.
2) More Meaningful Than .com
Brand yourself “Right of the Dot,” and expand beyond the traditional “dot com” or “dot net.” A .earth domain extension is a simple and highly effective way of sharing your organization’s mission is to save the planet.
3) Make “Earth” Part of Your Company Name
Consider changing your branding to include “earth” in your organization or campaign’s name. Catalog.earth and Access.earth are prime examples of organizations that effectively use .earth as part of their overall brand.
4) Share Your Passion
The .earth domain reinforces the passion that many organizations and individuals have for the planet.
5) Opt for Affordability
Securing a new .earth domain extension will not break the bank – even for premium names.
6) Establish Trust
.Earth domain names convey a higher level of trust to your customers, partners, and constituents when they are seeking out information about your organization.
7) Put Earth First (Always)
In this day and age, it’s always good to remind ourselves that the earth does come first. Show your audience.
Creative .Earth Domain Users in Action
Space: While the .earth domain is all about promoting the betterment of life on our planet, many of our users are focusing their efforts in the stars, and beyond. From space-based educational organizations to astronomers, scientists, artists, and entrepreneurial visionaries, here’s our list of the top 10 space-related .earth domain users.
Reforestation Visionaries: A number of reforestation organizations are using the .earth domain to enhance their overall marketing and brand awareness efforts, and they are very passionate about the domain.
Geospatial Imagery and Mapping: In today’s world, “where” matters, especially when it comes to obtaining driving directions to locating key assets for forestry management, utilities, and even for oil and gas exploration. This is why the geospatial technology arena has grown tremendously over the past 20 years.
Healers and Organizations Spreading Positivity Around the World: Since the .Earth domain is all about uniting individuals and organizations to make the world a better place, check out a few organizations dedicated to just that. Here’s the definitive list of the top 10 .earth users who making a positive change in our world.
Join the .Earth Community: Voices.earth Podcast Series
.Earth domain users are happy to share their stories about how the domain helps them advance their companies, brands, and causes. Take a listen to the Voices.Earth podcast series to hear their stories and learn more about their impact.
The “content is king” adage isn’t going away anytime soon, and there’s a good reason for that – content marketing works! Large corporations and hot tech startups leverage this marketing approach often. But small business owners can benefit just as much, if not more, from content marketing efforts.
What is content marketing exactly?
Content marketing is a category of marketing that focuses on the creation and distribution of quality and relevant content. Think of it as a way to connect with your customers in an authentic and relevant medium, to form a genuine relationship. You are offering your customers value, perhaps solving a problem they may have and you’re making a lasting connection in the process. Interested? Read on to discover industry insider tips from our partners at .us domains, and get this strategy working for you.
When starting a content strategy, focus your attention on your immediate products and services. You don’t need to reinvent the wheel or conduct massive hours of research. Think about what you do every day, knowledge that may seem second nature to you could be very valuable to your target audience.
Let’s say you’re a local pie company. A great idea is to share quick blog recipes like “how to create an easy pie crust,” or “the perfect whipped frosting in under 10 minutes.”
What about a small social media agency? Create a cool infographic about “how to make your Instagram page look beautiful.”
Interior designers should consider creating a video series featuring instructions on simple ways to spruce up your home.
You get the idea. Strategic content empowers businesses to share their brand story, enlighten their audience and establish themselves as industry experts.
Here are a few tips to keep in mind as you get started:
1) Keep content valuable and engaging.
Sit down and brainstorm ideas and blog topics that you can confidentially speak to as a small business owner. Think about educating your target audience and answering their most pressing questions. Quality blog content should position you as an expert in your field.
Plus, quality content written about your business, products and services, provide natural keyword relevancy to help boost your visibility in search rankings.
2) Go beyond the blog.
Create resources that can help you gather information about your customers. This might require more in-depth, specialized content like whitepapers, checklists, and guides that can help your audience learn more about your industry, company, and services.
Also, think of going beyond the written word. Our smartphones have become great tools for recording high-definition quality video, so consider posting an instructional video to your website and/or social media channel. Give locals a video tour of your new brick-and-mortar. Again, get creative as video has become a dominant digital medium and an effective way to keep people engaged.
You don’t need to be a big company with a massive ad budget to create these resources. Small business owners often underestimate themselves. If you’re a local florist, for example, think of creating a seasonal gardening guide. If you’re a nutritionist, consider creating a keto recipe booklet. These helpful resources might entice your customers to trade in their contact information for your valuable, gated content (see more below).
* Because this type of content is more resource intensive, consider gating these resources behind a contact form so you can collect your customer’s names and contact information for email follow-up and building your newsletter list. This means, visitors will be required to enter the contact information in order to download your content.
3) Let the small business marketing campaigns begin.
Once you gather your leads’ information you can engage with them further, be it to alert them about a sale/deal, product launch, fundraiser, etc. For example, if you capture a customer’s email, you can store it in your customer database. Then, when it comes time to build a newsletter or e-mail marketing campaign, this customer will automatically be among the subscribers, and up to date on all your business has to offer, especially when it comes time for a sale.
As you create these emails, just be sure that each has one call to action that leads recipients back to your website to engage with you further or prompts them to schedule a call. A critical step for any email marketing campaign to work is to ensure you are sending from a business email account. This is not the time to leverage your @gmail or @hotmail personal address. If you haven’t already, secure your custom business email address with a domain as unique as you.
4) Bring your content to social media.
While blogs, whitepapers and videos will result in a resource-rich business website, you must also think of larger distribution. In addition to e-mail campaigns, look to social media as a great (and usually free) vehicle for sharing your small business content.
Post and share any new blogs or content pieces on your social channels to draw more eyes (and potential visitors) to your content-rich website.
5) Be consistent.
Whether you start small with a free blog or have a long-term plan of building up to a gated e-book or podcast series, make sure you’re consistent in the publishing, sharing and distribution of your content. In other words, don’t leave your audience hanging. Think of a packaged content series that covers a given topic in depth.
Also, as an entrepreneur, time management is everything. Allocate a set number of hours each week to content creation.
6) Be authentic.
Again, content marketing is an indirect form of advertising because it’s encouraging the business and the customer to form a connection beyond the transaction. As business owners we invest so much time to convince people to buy your product, but if we invest time and effort in educating and helping them to solve problems, overtime you’ll build greater brand loyalty, which is absolutely priceless for small business survival.
Looking to launch a new blog site? Get online with a domain as unique as you are.
The .art domain zone, created for professionals in the art world and the creative community, confidently entered 2021, passing the mark of a hundred thousand users.
There is continuous innovation happening in the .art domain zone. We’ve selected some of our top .art stories that will hopefully motivate you to get creative or bring inspiration for your hobbies.
1. Crypto artist Matt Kane released his record-breaking Bitcoin-based artwork priced $100K on volatility.art.
Chicago-based artist Matt Kane began a classical painting career before moving to IT. He combined his skills and became a “creative programmer”. Kane’s Right Place & Right Time, 2020 work is programmed to reflect Bitcoin’s price volatility. The work and the domain volatility.art, on which it was created, were sold to a private collector TokenAngels for over $100,000.
2. The circa.art, a project that supports the creative community suffering from the pandemic by raising money through charity sales, appeared recently on the iconic Piccadilly Circus digital billboard.
All the legendary brands such as Coca-Cola, Kodak, eBay, Nescafé, Hyundai, L’Oréal Paris, McDonald’s, and many others have marked this London’s central tourist location. Since October 2020, visitors and residents of the capital can regularly view a new circa.art’s monthly video of a work by a renowned artist on sale. Artists such as Ai Weiwei and Patti Smith have already taken part in the project. The artworks on view are available for as little as $100.
3. .art received a patent for its unique ART Digital Twin solution.
The past year has become significant for .art in terms of innovation. The domain zone received a US patent for a developed method of storing and identifying objects using additional Whois fields, launched as “.ART Digital Twin“.
The Observer, a leading international publication, has released its newest edition of Arts Power 50. The founder of the domain zone, Ulvi Kasimov, was included in the list among the most influential artists, curators, heads of museums and non-profit organizations, politicians and innovators operating in technology related to art.
.Art zone co-founder and a trustee of the Multimedia Art Museum (MAMM), Reikhan Kasimova, launched a charitable project titled Flowers for Medics amid the rise of the pandemic in 2020. Together with MAMM, .ART launched an exhibition of works submitted within the framework of the project. A sold-out charity auction to support medical workers and artists in need also followed the show. The initiative further strengthened .art domain zone’s authority as an innovator across both art and tech communities.
Everything about your school’s online presence starts with your domain name. It’s the address of your institution online. Your domain is the name that students, faculty, and alumni will need to recall in order to easily find your school on the internet. To attract the best and brightest students to your institution in today’s connected world, it is crucial that your school stands out to them in this way. Many students’ first stop will be researching online when choosing their ideal educational fit. Schools that have an inviting and memorable online presence have an advantage when appealing to prospective students.
Besides winning the race to attract top students, institutions must also adapt to the rapid expansion of online services in the education industry. Many key initiatives for student retention have moved fully digital. This includes everything from online classes to student enrollment and even program organization and donation collections.
Unlock the full potential of your school’s online presence by building on a platform designed to bring freedom and flexibility to the education industry online.
How .College helps drive students to your school online
1. .College domains can make it easier to find you online
A .College domain helps you enhance your school’s brand online by making it easier to remember where to find your website. As the main information source for your school, your website should be at the center of all of your promotional activities – whether that’s sending direct mailers, running digital advertisements, updating social media pages, or attending college fairs and other events. Having a more memorable domain name to use in this promotion increases the stickiness of your marketing and keeps your school top of mind for potential students.
You can promote YourSchool.College in advertising campaigns as a branded link to collect applications. Giving out that same domain name on direct mailers and in-person visits can increase the likelihood that a student or parent will remember it later to research your school.
YourSchool.College is also a short and easily readable URL that will not take up too much space in social media posts. The flexibility and memorability of .College domains help you optimize all areas of your school’s branded promotion.
In order for your promotion to be effective, you need to have your school’s name top of mind for your target audience. One of the oldest ways to test if you have a memorable online name is the “radio test.” Your website name passes the radio test if someone who hears it in an advertisement on the radio would easily remember it and recall it again later.
.College offers you a unique chance to secure a domain name for your school that is both short and intuitive. In fact, many institutions can upgrade their web address to a domain name as short as three characters. One example of this is the Institute of Forensics College Corporate University, which promotes its forensics education programs through the short and expertly-branded domain ISF.College . Their 3-letter .College domain is easy for students to recall and type into their browser, sending them directly to ISF’s main recruiting page.
2. .College domains clearly communicate who you are
Your .College domain is made to help instantly connect your mission with prospective students and their families. A professionally branded .College domain signals to your website visitors that your institution is a part of the education community. This benefits many different kinds of learning institutions, from two and four-year universities and colleges, to private preparatory academies, to distance learning schools, as well as online educational resources.
One clear example of this branding power in action is Barker.College , which Pre-Kindergarten through Year 12 private education institution Barker College uses as their main online hub. Barker boosted their online image with a .College domain name exactly matching the name of their institution. Using the .College extension shows prospective student families that Barker provides education that puts their students on the path to higher learning.
Those in the distance learning and skill teaching sectors can look to LearnSkills.College . The domain is the online home of Learn Skills’ all-in-one education hub. As a distance learning platform geared toward high school graduates, the school offers courses on everything from business and finance to health and beauty, with specific interest courses on topics like computers and technology, writing, and even animal care. Learn Skills is able to attract students to the URL while also using it to offer a simple and memorable address for them to navigate to for their classes.
Institutions who offer various tools and guides for prospective students can do so via a .College name for each. A perfect example of this strategy in action is GuideTo.College . They promote their college application prep course through a .College domain that not only describes the product perfectly, but also doubles as a call to action. So students can simply type GuideTo.College in their URL bar and be taken right to the provider’s comprehensive guide to the college search.
Using a .College domain signals your commitment to providing top quality education that can make an impact on the career and future outlook of your students.
3. .College helps to make your domain SEO-friendly
The majority of internet browsing sessions begin through a search engine. This is where most go to get answers to their questions, find resources, and research beneficial opportunities. Getting your website to rank in search results for terms related to your institution is essential in improving web traffic.
Securing a geographic-specific domain like YourState.College or YourCity.College can strengthen your overall SEO strategy to establish your institution as the go-to in your area in online search results. These keyword phrases can match popular search terms for students.
Using a domain name that exactly matches these location-specific keywords can help your website rank at the top of search results for them. This is because the keywords in your domain name are relevant to Google and other search engines in their mission to show the best results.
Boosting your visibility in search engine results can help you save on advertising costs as well. Using these strong keyword .College domain names in conjunction with your overall website strategy can help your website rank above other institutions in your area for geographic searches. If you are naturally at the top of search results, you can get a lot of the traffic to your website naturally that you would otherwise get from buying ads.
If your school secures YourCity.College, that geographic keyword domain belongs to you alone, and prevents your competitors from getting it. You can then use your keyword .College name to help increase your site’s ranking and claim valuable real estate at the top of search results. To see what this looks like in practice, take a look at Bramcote.College in Bramcote, England. The school secured their exact match for their city, which doubles as the school’s name. This geographic keyword domain supports the school’s overall SEO strategy for their website by adding keyword relevancy in their URL. As a result, the school ranks first overall in search results for the search term “Bramcote college” as well as among the top three search results for the keyword “Bramcote.” This helps them appeal to students searching for a school in their region.
4. .College domains appeal to the new generation
Today’s students have grown up online, and they have high expectations when it comes to your institution’s internet savviness. New domain extensions like .College are the latest technological development in internet naming. Thanks to the memorability and flexibility they provide, they are gaining popularity and trust with the next generation of internet users. Build a positive association between your website and prospective students by showing you are ahead of the curve with a .College name. New domains are a favorite among innovators in the technology industry, and .College domains allow you to bring that innovation to your school’s online presence.
To do this for your school, take inspiration from Vanier College. The school uses its branded .College domain to offer a virtual walking tour to prospective students on Walk.Vanier.College. The site gives prospective Vanier students a way to view the campus and see if it is a fit for them without having to book a visit or travel to the school in person. This shows Vanier is committed to offering helpful solutions, and promotes them through the latest in domain technology.
How a .College domain improves the online experience of your students
The freedom and flexibility of .College domains give you many opportunities to enhance your students’ experience with your school online. An unrestricted .College domain affords your institution the freedom to set up pages to meet various student needs.
1. .College domains supplement your existing website
Utilizing a dedicated .College website gives your students and faculty a solution specifically built to take care of their academic needs. This way, your .College domain can provide an intuitively named page that supplements your .edu domain. Institutions who are unable to claim their own .edu domain can use a .College to upgrade their URL to an education-specific domain. Using .College domains marks their place in the higher education community better thanunrelated, generic extensions they may turn to if they can’t get a .edu.
A notable example of .edu domain supplementation in practice is Vanderbilt.College. Vanderbilt University operates the domain as a knowledge hub with important news, ongoing research initiatives, alumni and giving information, and admissions tools. The site creates a one-stop resource for Vanderbilt University’s students to visit and stay connected with their school.
2. .College domains are memorable names for information portals
Each college or school within your institution will have its own needs for its students. Some institutions show their commitment to the members of each department by launching educational resources on URLs named for each department. Institutions are only allowed to own one .edu domain, and so offering resources for different schools or departments on a single domain can require use of long URLs with lots of slashes and extra words. It’s not ideal if it’s difficult for students to remember or easily navigate to these resources that institutions put a lot of time and money into providing online. Placing them on simple, department-specific .College URLs makes it easier for your students to find the materials they need.
Cambridge University is a great example of this kind of .College usage. They chose MurrayEdwards.College to be a centralized location for the university’s women-only constituent college, Murray Edwards College. The college attracts potential students to the Murray Edwards College within Cambridge by promoting its advantages through this dedicated URL. They also use the site as a memorably named hub for news and information which current students and alumnae can access.
3. .College domains streamline virtual-learning link sharing
Virtual learning is fast becoming a staple of higher education. Bringing classes together through online video requires careful planning and setup to succeed. Your school can greatly simplify the video conference coordination for students and faculty by using branded video conference links like YourSchool.College. Long, random URLs generated by video conference platforms can be difficult for students and faculty to remember. This sets the stage for potential issues when classes organize online. Using a simple, branded .College URL removes this extra confusing step.
Simply use the branded YourSchool.College name with custom subdomains or subdirectories for each class conference link. Using .College domains in this way can bring classrooms together online efficiently and effectively. Best of all, only one link is necessary for all classrooms to keep track of.
4. .College domains are equipped to handle your school’s e-commerce
.College domains have no restrictions on commercial use. This makes them perfect platforms to use when creating online venues to:
Sell tickets to events
Set up e-commerce platforms for school merchandise
Collect university organization-related fees
Conduct other commercial transactions
The .edu domain ending is a classic, but can be complicated to obtain, and its use has restrictions, such as prohibiting any commercial transactions on the web address. As a primary or additional option, .College domains carry no such restrictions, making them perfect for any school-related commercial purposes.
Shop.Career.College perfectly illustrates this use of .College domains. The site serves as
Vancouver Career College’s online store. It provides students with a virtual marketplace to buy supplies, electronics, and school-branded apparel all from one central online hub.
5. .College preserves your school’s online reputation
.College domains offer unprecedented branding opportunities and memorable URLs for your institution. However, those unassociated with your school could seek to register a URL matching your school’s brand and conduct malicious activity like phishing and spam. By claiming your school’s brand on .College, you signify your school’s commitment to the new innovation happening in website naming. You’ll also prevent bad actors from seizing an opportunity to unfairly profit off or damage your school’s hard-earned reputation.
Thousands of universities have already locked down their institutions’ brands on .College. Centre.College , ranked among the Top 50 Liberal Arts Colleges, claimed their exact matching .College name to use as a branded redirect to their existing online hub. Cementing your institution’s ownership of your brand on .College gives you the same opportunity to promote a branded URL.
Closing in on your .College name
.College domains help higher education community members attract prospective students and build a deeper connection with them. They also offer a memorable platform for online student solutions, which improves overall retention.
Memorable .College domains are your school’s tools to boost online promotion and advertising. Your .College connects closely with students by appealing to them with department or geographic specific URLs. Using the .College extension marks your institution as an adopter on the edge of the new wave in higher education naming online.
.College domains are free of restrictions, allowing you to provide all the services your students need. Your .College domain is your school’s home for commercial hubs, memorably branded virtual learning portals, and classroom resources. Securing your institution’s name on .College cements your mission and prevents bad actors from impersonating your school.
Your .College domain is the key to unlocking the full potential of your school’s online presence. The first step in realizing this potential is to secure .College domains for your institution, departments, and region for $9.99/1st year. Take advantage of this opportunity to cement your school as a top destination for students through a memorable, industry specific .College domain.
UNR, the registry operator of the .link & .click domain endings, is dedicated to helping businesses and investors alike secure the best domains for their brands. That’s why we’ve teamed up with them to generate a list of over 8,000 dictionary-word domains that recently became available for standard registration fees (7,000+ .link and 1,000+ .click)! And for a limited time, you can register yours for just $3.83!
Many of these domains were previously registered but not renewed, meaning they’re highly sought-after assets you can now claim as your own. The release includes valuable keywords, as well as many first and last names.
No matter how you use your domain — for a new site, landing page, redirect, or email address — .link and .click help you build connection and community, while driving your desired call to action.
Right now, Chainlink is the 4th largest cryptocurrency in the world. The company raised $32 million in its ICO and now provides smart contracts on blockchains — all while using a .link domain!
Click the link below to download the full list of 30,000+ UNR domains that just dropped, including 8,000+ .link and .click domains for just $3.83.
Having access to the Internet gives us the opportunity to accomplish tasks with a click and reach a global audience through our digital channels. These opportunities also pose major challenges in the increasing competition between companies.
The Internet is a place where millions of companies try to make their way out and excel. For this reason, you need a strategy with unique features that allow your business to stand out.
A good, clear, and concise domain name is now undoubtedly a crucial asset for the positioning and visibility of a company today.
New domain extensions can be access keys to the world of Internet, as innovative, increasingly attractive elements vital in establishing your piece of virtual property. Can new domain extensions be a first step for your business success in this digital era? Definitely! And domain extensions like .LTDA and .SRL can be part of the success of your business.
Embrace the future: gTLDs for your business
The new generic top-level domain extensions, known by the abbreviation gTLDs, represent an important milestone for the Internet and the DNS. Before new gTLDs were launched in late 2013 and 2014, there were only about twenty gTLDs available on the market.
The TLD .com was, and remains, the most popular choice, but this is exactly the reason why this domain today is highly saturated. Long domain names are definitely not a good choice, while .com premium domains are not accessible to small and medium companies that do not want to pay a fortune. To date, there are over 1,500 top-level domains (ccTLDs and gTLDs) available for the global Internet community.
As a company, you now have better and easier access to significant domain names to build the best possible online presence for your brand.
.SRL & .LTDA: your professional choice for your corporate website
Are you doing business under the legal form of a limited company? Here is some big news: We have the perfect TLD for your company! If you run a Ltda or s.r.l. company in Latin America, Italy, Spain, or Romania, the domains .LTDA and .SRL become your digital corporate identifier. You can now create a domain name that perfectly matches your business name.
These two TLDs offer a unique opportunity for companies that want to build a professional presence on the Internet. If you are looking for the perfect business domain, .LTDA & .SRL, run by the registry InterNetX Corp., will be the right choice: they ensure a professional name with a clear and concise message. Last but not least, it will be very easy for your customers to remember and type your domain name — regardless of whether you use it for your website or e-mail address.
4 unique features of .LTDA & .SRL domains
In such a fast and competitive world, companies must place great importance on their online image and reputation. This is the reason why .LTDA and .SRL play a key role in terms of professional support that brings added value to the brand.
Here are some benefits that Ltda and .s.r.l. companies can take advantage of by registering a professional business domain name.
1.Innovation from the Internet ecosystem
Relatively new in the market, the ngTLDs are being mostly used by innovative companies who look ahead and are early adopters. The two corporate domain extensions, .LTDA & .SRL position you as a pioneering company in terms of trend, innovation, and progress.
Remember, this does not just apply to the domain name: you also benefit from e-mail addresses that match your company name. You will communicate your professionalism and competitiveness aligned with the standards of the Internet era.
2. Unequivocal identity
In this digital era, it is crucial that companies can identify themselves at a glance. The domain extensions .LTDA & .SRL give you the unique opportunity to communicate unequivocally who you are, emphasizing your exact business name. This makes a big difference in how the target audience perceives your company’s image.
3. Powerful marketing tool
A .LTDA & .SRL domain offers an interesting opportunity to build a marketing campaign around your brand and your digital assets. Take advantage of the matching business name of your domain to create powerful anchor text in backlinks. Do you have already a corporate website? Why don’t you protect your company name with the matching domain name and create a fantastic landing page out of it?
4. Professional and reliable presence
The domain extensions .LTDA & .SRL act as a seal of trustworthiness for your business website, since these domains can only be registered by companies with the legal form of limited liability in eligible countries. These domains communicate trust among your audience.
It’s high time: register .LTDA & .SRL domains
The time has come for your limited liability company to build a solid professional online presence. If you run a Ltda or s.r.l. business, you now have the opportunity to create an amazing corporate image for your brand on the Internet. Register your domain right now, and either use it as a redirect to your existing online presence or start something brand new.
A professional website is one of the best ways to demonstrate your skills and experience online. Job-seekers, entrepreneurs, and established industry professionals can all benefit from having a personal website that stands out to potential clients, employers, or collaborators. When you start designing your personal website, you’ll need to give it some planning and thought to make it as impressive as possible. Use these six tips when building your online resumé or portfolio to create your ultimate personal website.
1. Market yourself and your achievements.
No one knows you better than you, which means no one is better equipped to market yourself to potential collaborators or employers than you. Marketing yourself is like selling a product or service, it starts with an elevator pitch. You may focus on pitching your impressive portfolio of past work, or highlight prestigious jobs and internships you have had. Whatever you think your strongest asset is, your elevator pitch should focus on that element so it shines through on your website.
Advait.xyz is a good example of this tip, as Advait Ubhayakar built his website around his impressive qualifications. Advait has both an MBA in Communication Management and an MFA in Creative Writing. He shares this impressive educational background front and center on the homepage, putting it as the main focus of his portfolio for potential employers. As a business consultant, he has worked with a number of global corporations and growing start-ups. This experience is another powerful selling tool for potential new employers, which is why Advait features each company’s logo to highlight how impressive his resume is through brand association.
Advait.xyz functions as a sales pitch for Advait’s services and has a proven track record.
“Within a month of going live, it got me an interview for my first full-time copy-writing job for an ad agency in the U.S.,” says Advait, “And in the three years since then, it continues to bring me exciting new opportunities to work on creative writing projects from around the world.”
You can follow this same principle with your professional website. Create a 30-second pitch about yourself and pay attention to what you mention at the start. No matter what level of experience you have, you can still make your best qualities and skills the focus of your portfolio. Those traits should be the core of your professional website’s overall pitch to visitors, as it highlights what you can offer to a potential employer or partner.
2. Structure your site around your work.
Once you have hooked your audience with your homepage, you will want to explain your abilities in further detail. A great way to do this is by creating additional pages for the projects and achievements that you have worked on. This may include professional experience, education and academic achievements, awards and accomplishments, training and certifications, or other projects relevant to your desired job. Structure the layout of your website so that it’s easy to navigate through your work.
Award-winning writer and journalist Melissa Hung shares her portfolio on her personal website, MelissaHung.xyz. Melissa’s outstanding work and admirable experience are organized neatly on three main pages. You can view the stories she’s written for publications like Vogue and Catapult under Essays. Head to Journalism to read her San Francisco Chronicle and NBC News features. Under Editing you will find information about the many books she helped develop and line edit, as well as the magazine where she held the highest-ranking editorial title of Editor-in-Chief. On her About page, she lists notable press she’s received as well as prestigious accomplishments like being awarded a White House National Arts and Humanities Youth Program Award.
All of the pages Melissa has on her website are purposefully laid out to be simple and contain little extra content that would take the focus from her writing. This puts the focus on the pages that do feature her work and avoids creating distractions for visitors to get lost in.
Whatever aspect of your work you choose as the centerpiece of your website, remember to create a site navigation that guides visitors toward it. This makes your chosen skill the main focus of your site, and uses that skill to illustrate your full abilities and the true quality of your portfolio.
3. Communicate your message clearly and concisely.
Time is precious for your potential clients and employers, so it’s important to communicate your core beliefs and mission as effectively as possible. If you can, make use of recognizable companies and people you may have worked with. You may also want to consider sharing some data and metrics that prove the success of your past projects. This type of language will get their attention and increase your chances of sticking in their minds.
Esteemed business professional and author Juan José Delgado shares his personal website on JJDelgado.xyz. On the homepage, JJ welcomes website visitors with an eye-catching description of himself: The leader behind the biggest sales day in Amazon history. With a PhD in Digital Economy and Online Human Behavior, and over 12 years of business experience at well-known brands across Europe and Latin America, JJ could have described himself in many impressive ways. To make the most immediate impact on visitors, he chose to lead with a powerful statement that references ecommerce behemoth Amazon.
Further description of JJ on JJDelgado.xyz mentions his status as one of LinkedIn’s Top 15 Influencers of 2018 and Top 50 Worldwide Human Behavior Experts to Follow in 2017. This reference to yet another recognized brand and inclusion in these rankings further prove his notoriety in his field.
Employers and potential collaborators are coming to your website to learn more about you and what you offer. When you convey that information clearly and concisely on your website, you increase the chances those visitors will identify with your personal message and want to work with you.
4. Make a visual impact.
Countless social media and other online platforms prioritize video and pictures over all other content. This is an indicator that images and video are more engaging. Using eye-catching imagery on your website is a quick and effective way to draw visitors into your page and get them interested in you. This could mean using a rotating slideshow of past projects, sharing business logos when listing the companies you’ve worked for, and sharing a professional photo of yourself with your description.
Video game character designer Soa Lee has crafted many beautiful characters for the popular game company Naughty Dog Games, including characters in the newly released and highly anticipated The Last of Us Part II. Her personal website, SoaLee.xyz, prominently features these amazing designs. Soa uses both video and images to showcase her work as if it were a digital photobook.
Soa’s strategy of including vivid imagery of her work is effective. She explains “My career and fame as a 3D artist have been growing with my personal website. Now, my website has become the most important way I spread awareness about myself.”
When you can, try to show your skills and past work through well-placed pictures and video. This will grab visitors’ attention and keep them on your page. It’s also a clever way to draw visitors’ eyes to specific blocks of text on your site you want them to read.
5. Keep your target niche or market in mind.
Creating your website with your target audience in mind helps you focus your design choices to better appeal to that specific group. It helps you attract collaborators or employers who best match your interests and skills. Whether you’re a musician looking to find collaborators in a certain genre, a writer pursuing stories in a specific field, or a trained professional looking for a job in a certain industry, your website should appeal directly to others in that same niche.
One great example of this in action is JovelRoystan.xyz, personal website of an ASOS fashion executive. Jovel created his personal site to share his thoughts on fashion, music, and lifestyle to “all the ambitious twenty-somethings who desire more than 9-to-5s and Netflix.”
He makes frequent use of aesthetic photos showing his personal style and the places he’s visited to appeal to young professionals who dream of a similar lifestyle. He utilizes his blog to offer his thoughts on music, fashion, his industry, and current events that are relevant to his audience. All of this creates a unique style on the website and puts forth an image that will appeal to others who think and hustle like him.
Work backwards from who you want to visit your site, then build it to appeal directly to that group. This helps you maximize your reach to your specific audience and increase your influence in your target market, like Jovel did.
6. Paint a full picture of yourself.
Think for a moment of the many different skills you have. When your website reflects your full range of abilities, you give a more complete picture of what you can do to potential collaborators, employers, and clients. You might have lived in a unique place, possess a special skill, or come from a specific background that adds depth to your experience. Displaying that part of yourself on your professional website lets employers and collaborators understand you better and helps them visualize how you can fit into the culture of their company.
Multitalented professional Karen Wang has many capabilities, from writing to UX design to teaching yoga and mindfulness. On her portfolio website, KarenJWang.xyz, she showcases each of her skills to paint a full picture of herself to visitors. Karen does this through her website design by using three tabs at the top of the site corresponding to the three main skill areas of her life: Work, Art, and Wellness.
With KarenJWang.xyz, Karen hopes to inspire others to pursue their hobbies and interests outside of their career. She explains “Creating a website that showcases my eclectic interests has always been a priority of mine. Besides being an aspiring UX designer, my free time consists of cooking vegan meals, teaching vinyasa yoga, dancing, blogging for music festivals, and lots of time for being silly.”
Your personal website can be about more than just your professional accomplishments. Include the skills and passions you have outside your professional life to make your personal website have a more human feel. This can show potential employers you can be both a work and culture fit for their business.
In summary, if you want a great portfolio website that will stick in the minds of your website visitors, then make your design choices carefully so you highlight your work in the most efficient way. Show the full scope of what you can do and inspire your website visitors with your exceptional words and creations. Use your website design to accentuate the best parts of your portfolio and present what you do clearly and concisely. Remember to paint a complete picture of yourself so that site visitors see the “professional” you and feel like they’ve met the “personal” you as well.
These tips will help you make a website that is memorable and presents you in the best light to the potential employers or collaborators you want to reach. Your personal website is a way for you to express yourself in all your creativity, complexity, and fullness to potential collaborators and employers. Put your best foot forward using an inspired design like these .xyz adopters.
From social enterprises to professional associations – the .org domain is the TLD that helps purpose-driven people and organizations connect with communities around the world .
At Porkbun, we pride ourselves on being different, providing worry-free support and comprehensive resources to those looking to register a domain name. Similarly dependable, the .org domain is home to anyone working toward a greater good and eager to share their story online.
Many of these forward-thinking global businesses, individuals, and organizations (not just charities) turn to Porkbun for their .org domains. Below are a few examples of likeminded organizations we support – from community groups to cultural institutions – exemplifying that anyone with a mission to bring their vision to the world has an online home with .org.
1. Hands on Crafts
Hand on Crafts (handsoncrafts.org) works to make the world a little greener by repurposing typically-overlooked household items into something crafty and useful. Every year, the world tosses out 2.6 trillion tons of garbage and only 1% of that waste is recycled. Hands on Crafts provides creative project ideas and easy-to-follow tutorials that help households make the most of recyclable items that would otherwise be discarded – turning trash into treasure in pursuit of a greener, happier place for us all.
2. Explore Romania
Many small businesses use the .org domain to increase their local and global footprint. Explore Romania (exploreromania.org) is a tour and travel agency that offers Romania visitors the ability to explore the country with minimal impact on the environment. With help from local guides, the organization curates experiences that preserve Romanian communities, support local farmers, and offer tastings of the country’s famous cuisine. With each tour, Explore Romania connects communities across historical, global, and cultural differences through a common pursuit of adventure and authenticity.
3. Freeport Community Band
Also popular among musical groups, the .org domain allows the Freeport Community Band, (freeportband.org) based in Freeport, New York, a platform to broaden their reach. The organization is a volunteer-based concert band made up of musicians from all walks of life, all of whom share a simple love of music. They offer free public concerts and learning opportunities for seasoned musicians and novices alike, and are always eager to welcome new members. First formed in 1921, the Freeport Community Band has since continued to read multiple compositions together, building repertoire, community, and camaraderie with every note.
Engage, Educate, Connect
A powerful stage for any individual or group, .org inspires connection and offers opportunities to share in collective passions and interests online. Whether you’re seeking to engage, educate, build trust, or simply connect with your desired audience, .org helps you highlight your work and share it with the world.
If you are one of these forward-looking folks – nonprofit or otherwise – our team at Porkbun would be happy to help you find your name within the .org collective. Connect with us today!