Why A .Design Domain Name Is Ideal For Designers

We all want to own a short, meaningful website name. Back in 1985, people could only choose from website names that ended in .com, .net, .org. Now, there are many specific domains to choose from, and there is one that is especially relevant to designers: .design. The .design domain name is becoming popular among designers because it serves the dual purpose of communicating what you do and helping you position yourself as an authority on design. Read on to learn 7 more reasons why a .design domain name is ideal for designers.


1.) Branding

The first reason a .design domain name is perfect for designers is business-related: it helps with your branding. Whether you’re using your first and last name to brand yourself or a unique business name, adding a .design to the end of your website URL helps create a unique image in your customers’ minds. If you’re a designer inside a company, having a .design domain name for your personal portfolio website will help position you as an expert in the minds of future employers when they evaluate your work.

2.) A .design domain name shortens your URL

If you already have a .com website name with the word “design” in it, you can easily rename it to [YourWebsiteName].design. Your website name will be shorter than before and easier to remember. It is an elegant solution to the ever-too-common problem of people forgetting what your website URL is. For example, www.toaddesign.com could be toad.design. Most website hosting providers make it easy for you to change your domain name and keep the same website you already have. No hassle. Your website content stays the same and you get a shorter domain name.

3.) Availability

Since .com has been around since 1985 and there are over 326 million .com names already taken, it might be hard to find the name you want. By owning a .design name, there’s a much higher chance that the name you initially searched for may be available with .design.

4.) Makes your website more dynamic and engaging

Owning a .design domain name for your website serves as an impetus to add content that is dynamic and engaging. It gets people excited that they’re not going to a standard, run-of-the-mill website that they’ve seen many times before. .design is both a motivator to share your design projects and a reminder to focus on your objectives. Which leads us to the 5th reason why .design is an ideal domain name for designers…

5.) Relevance

The .design domain name acts like a sidewalk sign, instantly identifying yourself to customers before they enter your store. More importantly, this concept aligns with how Google provides search results. A google search connects people who are searching for your type of design service to your website. In most cases, the visitors you want are potential clients or future employers, so the easier you make it for them to connect their searches with your website, the better their overall experience will be. And the more likely it is that they will take the actions on your website that you want them to take, like contacting you.

6.) Boost SEO rankings

Google has spent years refining its algorithms on how it displays search results and websites. While it’s not as easy as simply purchasing a domain name like graphic.design and stopping there and waiting for clients to magically roll in, a .design domain name does help with standing out in search engine results. For example, google will bold search results that have the right keywords that they user typed in. If your website name was madridgraphic.design and someone typed in “graphic design services in Madrid,” there’s a high chance your site would rank on the first page with the results being bolded by Google. That simple act of highlighting your website name to match the user’s search dramatically increases your visibility

7.) Inclusive

.design can apply to all types of designers: web, graphic, product, motion, industrial, architectural, and more. .Design is specific enough to let people know what you do before they even arrive to your website. And it is general enough to include all different types of designers. Plus, even companies that don’t primarily focus on design as their core service or product can use a .design domain name. Many large, brand name companies have adopted a .design domain name to showcase the design work from their design departments. For example, facebook.design, or airbnb.design.








Major price increases on selected domains?

We’ve been contacted by a number of customers confused about rumored price increases on Uniregistry Corporation-owned domain extensions. This article seeks to clear up misconceptions and give our customers the information they need to make informed decisions about impending price increases.

Q: Are prices dramatically increasing? Should I be worried?

A: Yes, but only for 12 TLDs and not until September 8, 2017. You should be concerned if you own domains with any of the following Uniregistry Corporation-owned extensions:


Our wholesale cost is slated to increase at least $10 on each of these extensions and in some cases our cost at the registry will increase over $100. Most notably .hosting and .juegos will see a wholesale price increase that will result in those domains being sold for over $300/year. We’ve yet to determine our final retail prices.

In addition, we expect a few dollars per year increase on:


Q: Ack! I own domains in those TLDs! How do I avoid paying the increased price?

A: Since our costs are going up, there’s not a lot we can do after September 8th. However, there is something you can do now: add multiple years of registration to your domain before the price goes up. To do so, click the little circle arrow icon next to your domain in Domain Management:

…and click “Renew Now” to add a maximum of ten years of registration at today’s pre-hike rates.


Q: How do other registrars feel about this?

A: We’re already seeing the impact of this price increase ripple across the industry. Last week, GoDaddy took the extraordinary step of boycotting Uniregistry domains, prohibiting transfers in and new registrations of Uniregistry domains in an apparent protest against the price increases. We have no plans to drop support for these domain extensions and will mark up Uniregistry domains as little as possible so as to reduce the impact to our customers.


Q: Do I need to worry about other TLDs following suit?

A: We don’t think so. We haven’t heard of any other registries planning dramatic price increases. If anything, the prevailing trend has been a general decrease in prices across the industry and frequent discounts over a wide swath of TLDs.

We will continue to keep our customers apprised of any updates to this story as it unfolds.

Changes at Porkbun to Support ICANN’s new transfer policy

Recently, the Internet Corporation of Assigned Names & Numbers, aka ICANN, updated their policy previously known as the IRTP and now known simply as the Transfer Policy. Generally, these policy changes affect what happens any time the given name, organization, or email address associated with a Porkbun customer’s domain is updated; WHOIS privacy is turned on or off; or domains are transferred to another registrar.

The new Transfer Policy will go into effect on December 1, 2016. To comply with these changes, Porkbun is updating its Domain Name Registration Agreement and Terms of Service in a way designed to impact our customers as little as possible.

The new language allows Porkbun and its privacy service, Private by Design LLC, to act as your “Designated Agent” when you use the WHOIS Privacy on/off button in the Domain Management console. In case you haven’t used the feature before, if you click the grey glasses icon in your Domain Management console, WHOIS Privacy is activated, which shields your personal information from being published online. The changes to our policies will allow us to continue to offer this free, “one-click” privacy solution.

Additionally, we have included an explicit opt-out of the 60 day transfer lock imposed by ICANN’s policy following changes to the registered name holder’s information. In the case of removing WHOIS Privacy, for example, registrants are often required to discontinue using privacy prior to an inter-registrar transfer. We believe that locking a domain after WHOIS privacy has been removed may prevent registrants from being able to freely move their domains to the registrar of their choice. Opting out of this lock will not keep you from locking your domain after any such change, as you will still be able to lock/unlock your domain from within Porkbun’s Domain Management console.

Finally, any change to the listed registered name holder’s email, business name, or name found in Porkbun’s “Your Account” area will cause additional emails to be sent to confirm the change. Not responding to such messages will delay the requested changes.

Specific changes to language

In order to accommodate these changes to ICANN’s Transfer Policy while minimally affecting your experience using Porkbun.com to manage your domains, we’ve made the following change to our Domain Name Registration Agreement (DNRA):

You agree that Porkbun has the authority to act as your Designated Agent as defined in ICANN’s Transfer Policy. As your Designated Agent, Porkbun will maintain the right to approve requests to modify registrant information and changes in domain ownership, including the use of Porkbun’s WHOIS privacy service provider. You also expressly agree to opt out of the 60 day inter-registrar transfer lock following any Material Change of registrant information or domain ownership, as defined in ICANN’s Transfer Policy.

Private by Design LLC’s Terms of Service has also been updated to reflect the change:

You agree that Porkbun’s Domain Name Privacy Service [Private by Design] has the authority to act as your Designated Agent as defined in ICANN’s Transfer Policy. As your Designated Agent, Domain Privacy Service [Private by Design] will maintain the right to approve requests to modify registrant information and changes in domain ownership, including enabling and disabling WHOIS privacy. You also expressly agree to opt out of the 60 day inter-registrar transfer lock following any Material Change of registrant information or domain ownership, as defined in ICANN’s Transfer Policy.