You have a marker in hand and a whiteboard in front of you, yet you’re completely stuck on what to name your new business. Don’t let the blank canvas overwhelm you. Here are some tools and techniques from our partners at .biz domains to help you name your next big business idea. A couple of pointers before we get started:
First, don’t brainstorm alone. It’s tempting to be a lone soldier and keep your ambitious goals close to your chest. But having a select number of trusted people to bounce ideas off of will open the floodgates. Involve your team or close friends with creative prowess.
Second, the web will be your best tool. That doesn’t mean you have to do away with your trusty whiteboard (or napkin) but do leverage the web for endless creativity.
Now, let the brainstorming begin:
Dust Off Your Dictionaries and Thesauruses
Well, thanks to the Internet, just go to both websites and save yourself some page-flipping. Before arriving at your brainstorming session, make sure everyone, including yourself already has a working list of ideas and terms. As each person shares an idea with potential, have the following websites ready: Thesaurus.com and Dictionary.com and Google.com. These easy search sites can help you arrive at a plethora of synonyms and related words for your brainstorming session. If you come up with a business name, Google it and see what comes up. Is the business name already taken or trademarked? Is the domain available?
From Google To Glossary
Every industry has its own set of lingo and jargon. Let’s say you’re opening a new seaside bar and want to appeal to surfers. You make a mean fish and chips and can whip up great happy hour drinks, but you don’t have a clue about surfer-talk. Before settling on calling your beach bar something lame like Cowabunga or Hang Ten, you can Google “Surfing Terms” or “Surf industry glossary” or “Surfer’s lingo” or “surfing slang.” You’ll find an abundance of terms like Grey Belly (an experienced surfer) or Endless Summer (a classic surfer’s movie). Surfer’s Endless Summer already sounds much better than Cowabunga.
Envision Board It
We’ve all heard of vision boards for your life goals. No, you don’t have to start cutting up magazines and quotes to envision your business name. Instead type your business ideas into Google Images or Canva or any stock photo site. What kind of images come up? The photos of scenes and subjects can help spur further creativity.
As much as a roundtable in an office seems like the traditional setting for creating the biggest of ideas, naming a business is something that will require more time, heart and soul. A catchy, memorable name can determine so much about your company’s path, so it’s something that should not be done hastily. While the web can be your best friend, bring yourself to step away from the conference room and laptop, and immerse yourself in the real world. If you want to start a clothing company, walk the malls or an outdoor bazaar for inspiration. Sometimes even a nature walk or long drive can also help clear your head.
Back To The Drawing Board
Ah, so you’re back to that vast whiteboard. Boil down the best ideas from group brainstorming sessions and check which names are not yet taken. Which results spoke to your gut as the business founder? And because your company’s digital presence is more important than ever, consider which name options might work best for web, social media and search engine optimization purposes. This includes looking into the domain name availability. Nothing is worse than landing on the perfect business name only to find the domain is already taken. A short, memorable domain name will be key to driving traffic (and business) to your store. Consider domain extensions that can grow with your business like .biz.
Factoring these items can determine so much about your business’ future, from branding, to web domains and of course, how easily a customer can find you online. Now, get started!
Since its launch in November 2015, the .earth domain has focused on creating a unique place that unites like minds – brands or individuals – and allows them to promote their passions, causes, businesses, brands and stories for the overall betterment of our planet.
Over the past five years, the .earth domain has evolved into a growing community that expands well-beyond green/environmental organizations. Today’s users include geospatial companies, trade organizations, travel companies, engineering firms, new technology innovators, authors, artists, holistic healers, and much more.
The .earth domain also prioritizes web security, while allowing organizations to elevate their brands enhance overall awareness and revenue generation, expand their memberships, and grow their donor bases.
Top Ways .Earth Can Help Your Organization
1) .Earth is Your Platform for Change
It allows all environmentally conscious citizens to share their voices about enriching life on Earth.
2) More Meaningful Than .com
Brand yourself “Right of the Dot,” and expand beyond the traditional “dot com” or “dot net.” A .earth domain extension is a simple and highly effective way of sharing your organization’s mission is to save the planet.
3) Make “Earth” Part of Your Company Name
Consider changing your branding to include “earth” in your organization or campaign’s name. Catalog.earth and Access.earth are prime examples of organizations that effectively use .earth as part of their overall brand.
4) Share Your Passion
The .earth domain reinforces the passion that many organizations and individuals have for the planet.
5) Opt for Affordability
Securing a new .earth domain extension will not break the bank – even for premium names.
6) Establish Trust
.Earth domain names convey a higher level of trust to your customers, partners, and constituents when they are seeking out information about your organization.
7) Put Earth First (Always)
In this day and age, it’s always good to remind ourselves that the earth does come first. Show your audience.
Creative .Earth Domain Users in Action
Space: While the .earth domain is all about promoting the betterment of life on our planet, many of our users are focusing their efforts in the stars, and beyond. From space-based educational organizations to astronomers, scientists, artists, and entrepreneurial visionaries, here’s our list of the top 10 space-related .earth domain users.
Reforestation Visionaries: A number of reforestation organizations are using the .earth domain to enhance their overall marketing and brand awareness efforts, and they are very passionate about the domain.
Geospatial Imagery and Mapping: In today’s world, “where” matters, especially when it comes to obtaining driving directions to locating key assets for forestry management, utilities, and even for oil and gas exploration. This is why the geospatial technology arena has grown tremendously over the past 20 years.
Healers and Organizations Spreading Positivity Around the World: Since the .Earth domain is all about uniting individuals and organizations to make the world a better place, check out a few organizations dedicated to just that. Here’s the definitive list of the top 10 .earth users who making a positive change in our world.
Join the .Earth Community: Voices.earth Podcast Series
.Earth domain users are happy to share their stories about how the domain helps them advance their companies, brands, and causes. Take a listen to the Voices.Earth podcast series to hear their stories and learn more about their impact.
UNR, the registry operator of the .link & .click domain endings, is dedicated to helping businesses and investors alike secure the best domains for their brands. That’s why we’ve teamed up with them to generate a list of over 8,000 dictionary-word domains that recently became available for standard registration fees (7,000+ .link and 1,000+ .click)! And for a limited time, you can register yours for just $3.83!
Many of these domains were previously registered but not renewed, meaning they’re highly sought-after assets you can now claim as your own. The release includes valuable keywords, as well as many first and last names.
No matter how you use your domain — for a new site, landing page, redirect, or email address — .link and .click help you build connection and community, while driving your desired call to action.
Right now, Chainlink is the 4th largest cryptocurrency in the world. The company raised $32 million in its ICO and now provides smart contracts on blockchains — all while using a .link domain!
Click the link below to download the full list of 30,000+ UNR domains that just dropped, including 8,000+ .link and .click domains for just $3.83.
Having access to the Internet gives us the opportunity to accomplish tasks with a click and reach a global audience through our digital channels. These opportunities also pose major challenges in the increasing competition between companies.
The Internet is a place where millions of companies try to make their way out and excel. For this reason, you need a strategy with unique features that allow your business to stand out.
A good, clear, and concise domain name is now undoubtedly a crucial asset for the positioning and visibility of a company today.
New domain extensions can be access keys to the world of Internet, as innovative, increasingly attractive elements vital in establishing your piece of virtual property. Can new domain extensions be a first step for your business success in this digital era? Definitely! And domain extensions like .LTDA and .SRL can be part of the success of your business.
Embrace the future: gTLDs for your business
The new generic top-level domain extensions, known by the abbreviation gTLDs, represent an important milestone for the Internet and the DNS. Before new gTLDs were launched in late 2013 and 2014, there were only about twenty gTLDs available on the market.
The TLD .com was, and remains, the most popular choice, but this is exactly the reason why this domain today is highly saturated. Long domain names are definitely not a good choice, while .com premium domains are not accessible to small and medium companies that do not want to pay a fortune. To date, there are over 1,500 top-level domains (ccTLDs and gTLDs) available for the global Internet community.
As a company, you now have better and easier access to significant domain names to build the best possible online presence for your brand.
.SRL & .LTDA: your professional choice for your corporate website
Are you doing business under the legal form of a limited company? Here is some big news: We have the perfect TLD for your company! If you run a Ltda or s.r.l. company in Latin America, Italy, Spain, or Romania, the domains .LTDA and .SRL become your digital corporate identifier. You can now create a domain name that perfectly matches your business name.
These two TLDs offer a unique opportunity for companies that want to build a professional presence on the Internet. If you are looking for the perfect business domain, .LTDA & .SRL, run by the registry InterNetX Corp., will be the right choice: they ensure a professional name with a clear and concise message. Last but not least, it will be very easy for your customers to remember and type your domain name — regardless of whether you use it for your website or e-mail address.
4 unique features of .LTDA & .SRL domains
In such a fast and competitive world, companies must place great importance on their online image and reputation. This is the reason why .LTDA and .SRL play a key role in terms of professional support that brings added value to the brand.
Here are some benefits that Ltda and .s.r.l. companies can take advantage of by registering a professional business domain name.
1.Innovation from the Internet ecosystem
Relatively new in the market, the ngTLDs are being mostly used by innovative companies who look ahead and are early adopters. The two corporate domain extensions, .LTDA & .SRL position you as a pioneering company in terms of trend, innovation, and progress.
Remember, this does not just apply to the domain name: you also benefit from e-mail addresses that match your company name. You will communicate your professionalism and competitiveness aligned with the standards of the Internet era.
2. Unequivocal identity
In this digital era, it is crucial that companies can identify themselves at a glance. The domain extensions .LTDA & .SRL give you the unique opportunity to communicate unequivocally who you are, emphasizing your exact business name. This makes a big difference in how the target audience perceives your company’s image.
3. Powerful marketing tool
A .LTDA & .SRL domain offers an interesting opportunity to build a marketing campaign around your brand and your digital assets. Take advantage of the matching business name of your domain to create powerful anchor text in backlinks. Do you have already a corporate website? Why don’t you protect your company name with the matching domain name and create a fantastic landing page out of it?
4. Professional and reliable presence
The domain extensions .LTDA & .SRL act as a seal of trustworthiness for your business website, since these domains can only be registered by companies with the legal form of limited liability in eligible countries. These domains communicate trust among your audience.
It’s high time: register .LTDA & .SRL domains
The time has come for your limited liability company to build a solid professional online presence. If you run a Ltda or s.r.l. business, you now have the opportunity to create an amazing corporate image for your brand on the Internet. Register your domain right now, and either use it as a redirect to your existing online presence or start something brand new.
.Gay launches to the world on September 16th. There are so many exciting aspects of the new .gay domain extension, including industry-first policies that result in big donations to LGBTQ organizations and enforceable anti-hate policies. We could tell you all about this stuff, or we could let some sassy gay GIFs break it all down. Um, GIF please!
Yup, .gay is well, GAY! And when we say GAY, we mean, it’s an inclusive space that upholds LGBTQ people and causes and doesn’t follow the internet’s do-nothing status-quo when it comes to bullying and hate. Whether you identify as LGBTQ or allied, .gay stands with you! And at 3 characters — just like .com and .org — you can be sure that everyone will know a .gay URL means WELCOME TO THE GAY INTERNET.
.Gay is the internet’s new pride flag. In the same way that a storefront may have a rainbow flag or sticker in the window, a .gay domain affirms the business or individual behind the site as a community member or ally.
“Why get mad when you could be GLAAD?!” The .gay registry donates 20% of every new name registered (that’s revenue, not just profit!) to LGBTQ organizations. In its inaugural year, .gay has partnered with the preeminent GLAAD, which, yes, has been doing important work aimed at empowering LGBTQ people in media representation even before Taylor’s shout out. Equally important is .gay’s beneficiary partner CenterLink, which is an umbrella organization of over 250 LGBTQ community centers around the world. Each center is doing vital, life-saving work in their community, and CenterLink makes them stronger together.
.Gay is going to take down domains associated with reported and verified anti-LGBTQ hate and harassment?! An anti-troll domain extension?! While .gay can’t change the whole internet (although we would if we could — please, gay overlords!), it has an industry-first policy that will allow it to suspend domains that are being used by hate groups or otherwise have hateful, anti-LGBTQ content. If it’s a chop, IT’S A CHOP!!
The .gay domain has already launched more than a hundred sites during its early access phases, ahead of the public launch. There are community centers, health resources, small businesses, celebrities, and even some big companies jumping on board. These use cases show that the .gay community will reflect the diversity of the world’s wider LGBTQ communities. One site stuck out to us: grindr.gay. (Plus it had a really nice GIF tie-in and if you’ve made it this far, then you deserve a sprinkle of mostly-safe-for-work sexy.)
A professional website is one of the best ways to demonstrate your skills and experience online. Job-seekers, entrepreneurs, and established industry professionals can all benefit from having a personal website that stands out to potential clients, employers, or collaborators. When you start designing your personal website, you’ll need to give it some planning and thought to make it as impressive as possible. Use these six tips when building your online resumé or portfolio to create your ultimate personal website.
1. Market yourself and your achievements.
No one knows you better than you, which means no one is better equipped to market yourself to potential collaborators or employers than you. Marketing yourself is like selling a product or service, it starts with an elevator pitch. You may focus on pitching your impressive portfolio of past work, or highlight prestigious jobs and internships you have had. Whatever you think your strongest asset is, your elevator pitch should focus on that element so it shines through on your website.
Advait.xyz is a good example of this tip, as Advait Ubhayakar built his website around his impressive qualifications. Advait has both an MBA in Communication Management and an MFA in Creative Writing. He shares this impressive educational background front and center on the homepage, putting it as the main focus of his portfolio for potential employers. As a business consultant, he has worked with a number of global corporations and growing start-ups. This experience is another powerful selling tool for potential new employers, which is why Advait features each company’s logo to highlight how impressive his resume is through brand association.
Advait.xyz functions as a sales pitch for Advait’s services and has a proven track record.
“Within a month of going live, it got me an interview for my first full-time copy-writing job for an ad agency in the U.S.,” says Advait, “And in the three years since then, it continues to bring me exciting new opportunities to work on creative writing projects from around the world.”
You can follow this same principle with your professional website. Create a 30-second pitch about yourself and pay attention to what you mention at the start. No matter what level of experience you have, you can still make your best qualities and skills the focus of your portfolio. Those traits should be the core of your professional website’s overall pitch to visitors, as it highlights what you can offer to a potential employer or partner.
2. Structure your site around your work.
Once you have hooked your audience with your homepage, you will want to explain your abilities in further detail. A great way to do this is by creating additional pages for the projects and achievements that you have worked on. This may include professional experience, education and academic achievements, awards and accomplishments, training and certifications, or other projects relevant to your desired job. Structure the layout of your website so that it’s easy to navigate through your work.
Award-winning writer and journalist Melissa Hung shares her portfolio on her personal website, MelissaHung.xyz. Melissa’s outstanding work and admirable experience are organized neatly on three main pages. You can view the stories she’s written for publications like Vogue and Catapult under Essays. Head to Journalism to read her San Francisco Chronicle and NBC News features. Under Editing you will find information about the many books she helped develop and line edit, as well as the magazine where she held the highest-ranking editorial title of Editor-in-Chief. On her About page, she lists notable press she’s received as well as prestigious accomplishments like being awarded a White House National Arts and Humanities Youth Program Award.
All of the pages Melissa has on her website are purposefully laid out to be simple and contain little extra content that would take the focus from her writing. This puts the focus on the pages that do feature her work and avoids creating distractions for visitors to get lost in.
Whatever aspect of your work you choose as the centerpiece of your website, remember to create a site navigation that guides visitors toward it. This makes your chosen skill the main focus of your site, and uses that skill to illustrate your full abilities and the true quality of your portfolio.
3. Communicate your message clearly and concisely.
Time is precious for your potential clients and employers, so it’s important to communicate your core beliefs and mission as effectively as possible. If you can, make use of recognizable companies and people you may have worked with. You may also want to consider sharing some data and metrics that prove the success of your past projects. This type of language will get their attention and increase your chances of sticking in their minds.
Esteemed business professional and author Juan José Delgado shares his personal website on JJDelgado.xyz. On the homepage, JJ welcomes website visitors with an eye-catching description of himself: The leader behind the biggest sales day in Amazon history. With a PhD in Digital Economy and Online Human Behavior, and over 12 years of business experience at well-known brands across Europe and Latin America, JJ could have described himself in many impressive ways. To make the most immediate impact on visitors, he chose to lead with a powerful statement that references ecommerce behemoth Amazon.
Further description of JJ on JJDelgado.xyz mentions his status as one of LinkedIn’s Top 15 Influencers of 2018 and Top 50 Worldwide Human Behavior Experts to Follow in 2017. This reference to yet another recognized brand and inclusion in these rankings further prove his notoriety in his field.
Employers and potential collaborators are coming to your website to learn more about you and what you offer. When you convey that information clearly and concisely on your website, you increase the chances those visitors will identify with your personal message and want to work with you.
4. Make a visual impact.
Countless social media and other online platforms prioritize video and pictures over all other content. This is an indicator that images and video are more engaging. Using eye-catching imagery on your website is a quick and effective way to draw visitors into your page and get them interested in you. This could mean using a rotating slideshow of past projects, sharing business logos when listing the companies you’ve worked for, and sharing a professional photo of yourself with your description.
Video game character designer Soa Lee has crafted many beautiful characters for the popular game company Naughty Dog Games, including characters in the newly released and highly anticipated The Last of Us Part II. Her personal website, SoaLee.xyz, prominently features these amazing designs. Soa uses both video and images to showcase her work as if it were a digital photobook.
Soa’s strategy of including vivid imagery of her work is effective. She explains “My career and fame as a 3D artist have been growing with my personal website. Now, my website has become the most important way I spread awareness about myself.”
When you can, try to show your skills and past work through well-placed pictures and video. This will grab visitors’ attention and keep them on your page. It’s also a clever way to draw visitors’ eyes to specific blocks of text on your site you want them to read.
5. Keep your target niche or market in mind.
Creating your website with your target audience in mind helps you focus your design choices to better appeal to that specific group. It helps you attract collaborators or employers who best match your interests and skills. Whether you’re a musician looking to find collaborators in a certain genre, a writer pursuing stories in a specific field, or a trained professional looking for a job in a certain industry, your website should appeal directly to others in that same niche.
One great example of this in action is JovelRoystan.xyz, personal website of an ASOS fashion executive. Jovel created his personal site to share his thoughts on fashion, music, and lifestyle to “all the ambitious twenty-somethings who desire more than 9-to-5s and Netflix.”
He makes frequent use of aesthetic photos showing his personal style and the places he’s visited to appeal to young professionals who dream of a similar lifestyle. He utilizes his blog to offer his thoughts on music, fashion, his industry, and current events that are relevant to his audience. All of this creates a unique style on the website and puts forth an image that will appeal to others who think and hustle like him.
Work backwards from who you want to visit your site, then build it to appeal directly to that group. This helps you maximize your reach to your specific audience and increase your influence in your target market, like Jovel did.
6. Paint a full picture of yourself.
Think for a moment of the many different skills you have. When your website reflects your full range of abilities, you give a more complete picture of what you can do to potential collaborators, employers, and clients. You might have lived in a unique place, possess a special skill, or come from a specific background that adds depth to your experience. Displaying that part of yourself on your professional website lets employers and collaborators understand you better and helps them visualize how you can fit into the culture of their company.
Multitalented professional Karen Wang has many capabilities, from writing to UX design to teaching yoga and mindfulness. On her portfolio website, KarenJWang.xyz, she showcases each of her skills to paint a full picture of herself to visitors. Karen does this through her website design by using three tabs at the top of the site corresponding to the three main skill areas of her life: Work, Art, and Wellness.
With KarenJWang.xyz, Karen hopes to inspire others to pursue their hobbies and interests outside of their career. She explains “Creating a website that showcases my eclectic interests has always been a priority of mine. Besides being an aspiring UX designer, my free time consists of cooking vegan meals, teaching vinyasa yoga, dancing, blogging for music festivals, and lots of time for being silly.”
Your personal website can be about more than just your professional accomplishments. Include the skills and passions you have outside your professional life to make your personal website have a more human feel. This can show potential employers you can be both a work and culture fit for their business.
In summary, if you want a great portfolio website that will stick in the minds of your website visitors, then make your design choices carefully so you highlight your work in the most efficient way. Show the full scope of what you can do and inspire your website visitors with your exceptional words and creations. Use your website design to accentuate the best parts of your portfolio and present what you do clearly and concisely. Remember to paint a complete picture of yourself so that site visitors see the “professional” you and feel like they’ve met the “personal” you as well.
These tips will help you make a website that is memorable and presents you in the best light to the potential employers or collaborators you want to reach. Your personal website is a way for you to express yourself in all your creativity, complexity, and fullness to potential collaborators and employers. Put your best foot forward using an inspired design like these .xyz adopters.
From social enterprises to professional associations – the .org domain is the TLD that helps purpose-driven people and organizations connect with communities around the world .
At Porkbun, we pride ourselves on being different, providing worry-free support and comprehensive resources to those looking to register a domain name. Similarly dependable, the .org domain is home to anyone working toward a greater good and eager to share their story online.
Many of these forward-thinking global businesses, individuals, and organizations (not just charities) turn to Porkbun for their .org domains. Below are a few examples of likeminded organizations we support – from community groups to cultural institutions – exemplifying that anyone with a mission to bring their vision to the world has an online home with .org.
1. Hands on Crafts
Hand on Crafts (handsoncrafts.org) works to make the world a little greener by repurposing typically-overlooked household items into something crafty and useful. Every year, the world tosses out 2.6 trillion tons of garbage and only 1% of that waste is recycled. Hands on Crafts provides creative project ideas and easy-to-follow tutorials that help households make the most of recyclable items that would otherwise be discarded – turning trash into treasure in pursuit of a greener, happier place for us all.
2. Explore Romania
Many small businesses use the .org domain to increase their local and global footprint. Explore Romania (exploreromania.org) is a tour and travel agency that offers Romania visitors the ability to explore the country with minimal impact on the environment. With help from local guides, the organization curates experiences that preserve Romanian communities, support local farmers, and offer tastings of the country’s famous cuisine. With each tour, Explore Romania connects communities across historical, global, and cultural differences through a common pursuit of adventure and authenticity.
3. Freeport Community Band
Also popular among musical groups, the .org domain allows the Freeport Community Band, (freeportband.org) based in Freeport, New York, a platform to broaden their reach. The organization is a volunteer-based concert band made up of musicians from all walks of life, all of whom share a simple love of music. They offer free public concerts and learning opportunities for seasoned musicians and novices alike, and are always eager to welcome new members. First formed in 1921, the Freeport Community Band has since continued to read multiple compositions together, building repertoire, community, and camaraderie with every note.
Engage, Educate, Connect
A powerful stage for any individual or group, .org inspires connection and offers opportunities to share in collective passions and interests online. Whether you’re seeking to engage, educate, build trust, or simply connect with your desired audience, .org helps you highlight your work and share it with the world.
If you are one of these forward-looking folks – nonprofit or otherwise – our team at Porkbun would be happy to help you find your name within the .org collective. Connect with us today!
Nearly 90% of browser traffic worldwide is securely transmitted over HTTPS. So why are most URL forwarders stuck in the insecure ‘90s?
A URL forwarder allows you to redirect browser requests for your domain to another website. Unfortunately, nearly every URL forwarder on the market won’t accept incoming connections over the modern, secure HTTPS protocol, forcing your customers to type HTTP:// (without the “s”) or risk the site not loading at all. At Porkbun, we decided that’s unacceptable. So we built something better. The result? Porkbun’s dead-simple URL forwarder allows you to securely forward browser traffic to any other website, wholly over HTTPS.
Ok, so we’re pretty excited about the 2019 year in the Gregorian Calendar. I mean, we’re already off to a good start as the U.N. General Assembly has officially recognized 2019 as the International Year of the Periodic Table of Chemical Elements. And I’d say we love the Periodic Table of the Chemical Elements as much as the next online domain name registrar, if not more. Probably more. I mean, heck, do not even get us started on the noble gases. We love the noble gases.
But, if we’re being honest, we’re way more excited for the Chinese New Year. It’s nothing against the common era, but the Chinese New Year is coming up and not only is it a weeklong festival of fireworks, dumplings, sticky rice balls, noodles, hot-pot, and more, this year it is extra special to us…
If you’ve spent the time building a website, you know how important it is to rank high in the search results. We all want to be “seen” by Google and rise to the top position.
There are a ton of great resources out there to help you learn about improving your website’s SEO and visibility on the web. But one question you may have is what role your domain name plays in that ranking. Does Google count your domain name as a keyword? What about new TLDs (Top Level Domains), such as .design, .tech, .store? Do these new TLDs impact your website’s ranking? Continue reading →