Our friends at .xyz have always stood by as the TLD for the next generation of innovators, thinkers, and creators. From blockchain technology to at-home learning, .xyz is helping more companies present their ideas online and create meaningful connections with communities across the globe. Today, we look at four companies that exemplify the core values of .xyz and how their choice of domain helps them reach new audiences worldwide.
Agora.xyz uses blockchain technology to integrate platforms and streamline your time online. Their tool, Agora Space, connects Discord, Twitter, and other social media sites within one platform so users can easily link their social media actions to help better control and automate their digital presence across all channels.
For a platform that heavily values decentralisation and privacy, a .xyz domain perfectly echoes their forward-thinking mindset. Rather than opt for a more standard .com address, or even something descriptively fitting, like .app, Agora crafted their brand identity around a next generation domain name: a signal of innovation, a vision for the world they’re working to create.
What is Birm, you ask? Their skillfully crafted homepage offers an easy answer: Birm is an open project trying to connect people that are close — an up-and-coming social app that connects people based on proximity. Relying on mobile GPS coordinates, Birm promises a heightened sense of connection between neighbors to build stronger community as we continue to migrate into a hyper-connected world.
Yet again, we see a fitting example of .xyz to designate a space founded in progress and innovation. Still very much in its testing phase, Birm is a work in progress with a website that celebrates the journey. Their .xyz extension serves as an additional reminder that sometimes to achieve your desired result, you have to begin at the end. Carry on, Birm!
More than ever, folks are creating communities and forging friendships online. Noobly offers a new social media platform for connection, helping gamers find their “Player 2” for their next game. Noobly matches gamers based on what they play and when they’re available. Regardless of where a player is physically located, they’re ready to find someone for their next round.
With .xyz, Noobly is able to market towards all gamers regardless of their game choice, play style, or platform. Rather than restrict themselves to just competitive eSports or retro console emulators, noobly.xyz welcomes everyone where they are, however they play. Whether it’s FPS or RPG, TBS or PvP, noobly.xyz is here for every gamer.
Inglés helps individuals gain confidence in their English by providing teacher-led online classrooms. With courses to improve both written and spoken English, Inglés picks up where self-taught programs leave off, providing real opportunities to practice with others 1-on-1 from the comfort and safety of their own homes.
Often the first step of learning English is mastering your ABC’s, but this is merely the beginning. The work Inglés is doing goes beyond just the foundations to helping their students have confidence with real-world interactions and usage. What better way to display that message of progress than bringing students from ABC all the way to .xyz.
For some businesses, the first domain name they register might not be the most beneficial for their business or brand. Especially with popular extensions like .com, perfect-match domains are hard to secure. New domain extensions like .inc allow established businesses to upgrade their domain with ease, and new businesses to start off on the right foot with a name that impresses at first glance.
Here are a few of our favorite examples of businesses that have leveled up their domain names with the .inc extension.
Opte Network had more characters in their original domain extension than their brand name. Originally limited by a geographic restricting domain, opte.us.com, they dropped the geotag and upgraded to opte.inc. Simple. Classy. Business-card ready. All made possible with .inc.
Olivier.inc Olivier is a drilling company that has been based out of the Netherlands since 1949. They previously relied on the name, olivierindustrie.be — utilizing the country code extension and a superfluous descriptor. Their new domain, olivier.inc, is an instant brand enhancement that celebrates brevity and widens the accessibility of their site.
Future Media Group previously used ftrmedia.com for their corporate site. While they get added points for creative abbreviation tactics, the domain name didn’t scream professionalism. After scrapping the awkward short form, they swapped out their old name for a new instantly-memorable 3-character abbreviation of their brand.
If your audience is startups, and your business is startups, then it doesn’t get much better than the domain name startups.inc. For a brand that boasts industry knowledge, Startup.inc definitely came out swinging with a name that proves they take their own advice.
E Inc was able to secure the single character domain name as an exact match to their brand name. That’s the dream! As they just recently went public, E.inc made for a professional and simple domain that encouraged a wildly successful launch.
For a dose of welcome good news, check out kindnessalert.co, the heartwarming product of a noble idea that found its rightful platform on a fitting domain. Our partners at .co put together a feature of the site’s founder and kindness aficionado, Catherine Vaughan. Read on for an affecting take on her story and the domain that helped make her mark.
Catherine Vaughan wants to teach people to be kind, but not just that — she wants to cultivate goodwill and create a culture of kindness.
The true meaning of the kindness goes far beyond just being nice and kindnessalert.co is a place where you can find resources, blogs, and songs to help you embrace life and cultivate a kind mind.
As a child, Catherine always had a curiosity for science, spirituality and human behavior, after earning a Bachelor’s and two Master’s degrees in physical sciences, public policy, and ministry and studying photography she went on to explore different careers.
However, it wasn’t until 2019, that Catherine commenced her Kindness initiative as this captured her imagination and she became curious about kindness and mindfulness and the lack of awareness of it in daily life. She set out to explore the synchronicity between practicing mindfulness and becoming kind-minded.
It was then that she saw a need for mindful teaching, to educate people about treating others as they would want to be treated. With her passion for kindness Catherine pitched her kindness initiative at the 2016 and 2018 Evansville, Indiana Startup Weekend program in the .U.S.A, and in 2019 Catherine received feedback and she became more focused on her enterprising idea, “Clarity comes step-by-step as one action sets the stage for another” Catherine says.
That Startup Weekend also led her to choose the .co domain extension her website sits on, all participants received a domain offer and with her confidence in Porkbun, she decided to go for it before the offer expired.
Getting this initiative off the ground hasn’t all been smooth sailing for Catherine as she has ADHD and a limited support network, so running and managing a business doesn’t come easy and is difficult to monetize. However, Catherine says that her business journey has been a humbling learning experience. She practices what she preaches which is to pause, breathe and choose clarity, mindfulness, and kindness: “Surrender the ego. Be curious and courageous. Be led by love, not fear or greed or self-importance. Appreciate the power of this universal, creative force, this love that is infinite, eternal, and unconditional. In your life, work, and relationships, cultivate a kind mind, open heart, and joyful, resilient, vibrant spirit.”
Once kindness is felt and its power is understood, it is more likely to be reproduce. Earlier this month, Catherine entered her song “When I See Kindness in Your Eyes” in the 2021 Great American Song Contest. So, send positive energy to Catherine and her song… to ensure that we can all celebrate the kindness in our lives.
When most people consider domain names, they’ll reflexively rattle off the classic few: .com, .org, .net, and — you guessed it — .inc. It’s a household name for a reason. Instantly credible and conveniently concise, .inc immediately signals to your viewers that you mean business. You’ve surpassed working out of your buddy’s basement. You’ve made the leap to the big leagues. You’ve incorporated. You’ve invested. You’ve arrived on the stage you were meant to occupy. Now it’s time to announce your show to the world with that glowing marquee of a domain name. That’s the power of .inc: professional visibility amongst an ever-encroaching market.
While there’s no shortage of examples of high-traffic .inc domains from globally recognized brands, we thought we’d highlight a few of our favorite startups that have made a name for themselves with the extension.
This may be too strong of a start out the gate, but would you look at that beautiful domain name! th.inc!? They clearly thought that one through (ba dum tss). The clever team behind th.inc built their innovative tech company around a domain that clearly highlights their modern approach.
As a tech co that boasts solutions for business to compete in and thrive in a digital world, they have to live up to their own promise by exemplifying to prospective customers that they can do just that. With an impressive domain that no visitor would soon forget, th.inc has quite literally made a name for themselves in the industry thanks to the value and prestige of .inc.
Another short, snappy, easy-to-remember, and immediately compelling example of domain names at their finest: self.inc is a credit-building tool to help people secure a strong financial foundation. Building credit and building savings used to be mutually exclusive goals. With Self, they’ve created a responsible way for people to build both at once.
When considering Self’s intended audience, the domain resonates even more. Who’s it for? You. Yourself. Your financial wellbeing. Who do you rely on most of all? I’ll let you fill in that blank. When a potential customer pauses to recall the name of that credit-builder site she recently discovered, she won’t have to search long before remembering self.inc. We all trust in ourselves, now, you can trust in Self too. Come on, that’s just good branding.
Any ad agency knows their marketing has to impress from first-glance. It’s what they do! They better be their own branding experts as well. The best domain names drive home that first impression hit — whether through witty wordplay or a perfect match to the brand. Fluency.inc shows the powerful simplicity of that perfect match branding, offering a clean, concise domain name that leads to an equally compelling site.
Anyone typing Fluency.inc into their address bar knows their headed to a reputable company. You may know absolutely nothing about the brand or industry. You may have no idea what to expect. But upon seeing Fluency.inc, you’re immediately intrigued and awaiting professionalism. Sometimes it’s that simple: a web address that signals to the world you are resolute in your commitment to your craft. With a .inc domain, you’ve already achieved your hook.
Take the leap. Get .inc at its best price yet.
Now, you can get .inc for 50% off. And stay tuned for an even bigger price drop this coming weekend. If you’re serious about your business, enhance your digital presence with the domain that shows you mean it.
Today’s online shoppers engage with countless brands every day. Utilizing technology and adding special features to your online presence can help make your brand cut through the clutter and create a lasting impression in the minds of your audience. Enhancements to your online presence can make your brand’s personality shine through, help you communicate your offerings, and create a memorably enjoyable user experience. Delight your audience and they may even choose to spread the word about your brand or business with friends and family.
In today’s digital landscape, using the latest technology is one of the best ways to stay ahead of your customers’ needs. That’s the reason we’re sharing how to stay ahead of the curve by enhancing your online presence with technological features, as part of this year’s XYZ Quarterly theme of Staying Ahead of the Curve with .XYZ. We’ll offer you seven helpful technological ideas that you can use to create a lasting impression on potential customers, as well as seven .xyz websites that serve as prime examples of these tips.
Tip 1. Feature collectible NFT badges to build excitement for your event or product launch
Brands and businesses in various industries are finding innovative ways to utilize blockchain technology, including creating digital assets for fans and customers interested in growing a collection of NFT badges. Blockchain platforms like Ethereum create a verifiable public database that can be used for tracking event attendance. You can create an event or product launch that provides attendees with a collectible NFT badge that tracks participation and provides an opportunity for your customers to start, or add to, their collection. This NFT badge can serve as a unique and branded digital promotional product that your customer can have forever. Promotional products can also generate increased brand awareness and recognition of your business. A custom NFT can spark curiosity and drive new customers to your website to learn more.
POAP.xyz is an example of a platform that can help your organization provide unique collectible NFTs to delight your customers. The platform is a decentralized application, also known as a dApp, which helps clients create NFT badges to be collected for attending activities and events. POAP.xyz claims that a collection of their custom NFTs is the best way to keep a visual diary of your life events. You can use POAP.xyz to create a memorable and technologically advanced experience for your customers by allowing them to earn a POAP badge at your next event. Collectors can store their branded badges online to be viewed and admired, potentially introducing viewers to the branded organizations. We found a POAP collector who has obtained over 500 badges by participating in virtual events such as Pride parades, reggae dance parties, art releases, and even the launch of xDollar, a new cross-chain cryptocurrency lending platform. POAP.xyz uses blockchain technology and NFTs to help enhance their client’s event and generate more brand awareness.
Using blockchain technology to create collectible NFT badges for your events can provide your customers with a truly unique and modern memorable experience.
Tip 2. Create a podcast for your business
As our desire for new and exciting entertainment options continues to grow, the podcast format is still becoming increasingly popular. A podcast is an episodic audio program that listeners can stream or download to their computer or preferred device for easy listening. This type of audio content can allow your customers to listen to interviews from your founder, the story behind your latest launch, or discussions about your events while they’re at the gym or driving to and from the office. Starting a podcast for your business can reach your customers in a new, more intimate way. As traditional marketing channels are carefully curated, podcasts can be incredibly casual and spiked with real personality. Customers can opt in to listen to your podcast regularly, which can educate your customers about your products and services and keep your brand and your website at top of mind.
SpiritGuideSociety.xyz is an example of a brand that created a podcast to extend their educational and entertainment value to a larger audience, and forge a more intimate connection with their followers. The Spirit Guide Society is a community developed by the Seven Grand bar group of Los Angeles, CA. For nearly a decade, popular global spirit brands have been visiting the bar group (Seven Grand, Caña Rum Bar, Las Perlas) to teach whiskey, rum, tequila, and mezcal enthusiasts about the drinks that they love. In 2018, SpiritGuideSociety.xyz began sharing that knowledge in podcast form. Episode topics include discussions with representatives of leading liquor brands, mixology lessons from their own roster of bartenders, and recordings of the group’s live tasting events. Since its debut, their podcast’s Instagram following has grown to nearly 11,000 followers! Comments from followers range from positive reviews of their events, questions about their featured spirits, and shared excitement about upcoming episodes. SpiritGuideSociety.xyz’s podcast listeners can learn more about their favorite spirits directly from brand representatives and gain increased awareness of the Seven Grand, Caña Rum Bar, and Las Perlas bars in Los Angeles.
By extending your educational offerings to a larger audience with the creation of a podcast, your customers can learn more about your brand’s backstory and gain a stronger understanding about your products and services.
Tip 3. Incorporate the latest in AR and VR technology
The engaging addition of augmented reality (AR) and virtual reality (VR) technology can fascinate your audience and take their user experience to an interactive new level. AR is the use of text, graphics, audio, and other virtual enhancements integrated with real-world objects, like the appearance of a new table in your dining room when looking through your phone’s camera. VR, on the other hand, is the technology that uses software to produce images and sounds to create a virtual landscape. AR can place virtual items in your customer’s actual surroundings, and VR can place your customer in virtual surroundings. AR and VR can be especially helpful for businesses and brands that conduct a fair amount of online sales. With AR and VR additions like interactive dressing rooms, virtual color renderings, online customer support, and 3D details of your product, your customers can better understand how a product is going to look and feel in their space. Providing this increased understanding of your product to your customers can inspire them to make a purchase with confidence.
Lune.xyz is a Poland-based digital marketing agency that helps their clients apply this technique to their websites. They specialize in the use of interactive, cutting-edge AR and VR technology to connect consumers with products. Their clients can delight their website visitors with interactive applications and games, pyramid holographic visualizations, interactive mappings, and more AR and VR tools to build consumer trust and promote their ideas. When a brand’s customer is shopping online for a chair and AR technology can show them how it will look in their living room simply by aiming their phone’s camera, it can increase customer confidence in the purchase and leave minimal room for disappointment. When a virtual tour of a brand’s showroom is available through VR technology, a customer can be inclined to see more of what you have to offer from the comfort of their own living room. AR and VR technology like this create a highly interactive and engaging experience for customers that can leave a lasting impression and generate a lot of discussion. In fact, global consumers listed AR/VR as the top technology they’re seeking to assist, amplify, and augment their daily lives, according to a Nielson IQ Global Survey
Utilizing interactive AR and VR technology on your website can enhance a visitor’s experience, extend their stay on your site, and increase your chances of earning a loyal customer.
Tip 4. Develop a low carbon website
Customers today are paying more attention to the environment and sustainability. Your company or organization may already be making sustainable efforts in your business model, but you can take those efforts a step further with a low carbon website. With electricity powering data centers, computers and smartphones, energy consumption and emissions from the internet are rather sizable. Approximately 1.6 billion tons of greenhouse gas emissions are produced in the manufacturing and running of digital technologies. Developing a low carbon website can reduce your website’s carbon footprint. A low carbon website is one that uses limited energy-consuming resources, including typefaces, logos, and high-resolution images. Your efforts may leave a lasting positive impression with your environmentally conscious customers.
MADC.xyz is an example of a sustainability-minded business that furthered their efforts with the development of a low-carbon website, hosted by a green hosting company. Miguel Ángel Díaz Camacho (MADC) & Partners is an international architecture firm established in Madrid, Spain who assert they operate under a succinct philosophy: “Design without sustainability is no longer design.” To extend their sustainability efforts, they designed their website using energy-reducing efforts with the intent of low environmental impact. They chose a green hosting company that uses renewable energy to power the data centers it uses. To limit their use of energy-consuming resources, MADC.xyz’s website is absent of custom typefaces. Visitors of MADC.xyz will instead see the default typefaces of their browser, a sans serif and a serif font. MADC.xyz also limits the usage of high-resolution color imagery on their website. Their website features black and white imagery, with an interactive option that lets visitors temporarily view full-color versions. MADC.xyz is demonstrating their commitment to sustainability and have positioned themselves to leave a lasting impression on visitors of their website.
Aligning your online presence with your brand’s sustainability efforts through a low carbon website can intrigue, impress, and inspire your customers, as well as better serve our planet.
Tip 5. Utilize the latest in social media platforms that may resonate with your target audience
Social media marketing can help increase brand awareness, brand loyalty, and increased traffic to your website. Customers also enjoy the engagement aspects of social media, and can respond favorably to personalized responses to their comments and messages. Embracing the latest social media platforms that most resonate with your target audience can excite your viewers and demonstrate your adaptability as a brand. One new platform is TikTok, a video-sharing social networking service. Another example, Clubhouse, is an audio-only social media app where users can communicate in chat rooms that can accommodate thousands of people. Sharing content that is entertaining, educational, and engaging on the newest social media platforms can help spread your brand’s message and route your audience back to your website.
ForceofNature.xyz is an example of an organization that has embraced the latest social media platform aligned with the interests of their target audience. This youth-led non-profit organization is dedicated to helping fellow young people realize their change-making potential in the face of climate change. Initially sharing their informative climate change posts on Instagram and Twitter, ForceofNature.xyz has created a TikTok account to stay on top of the latest popular social media platform enjoyed by their target audience. In the months they’ve been active they’ve even used the platform to launch efforts to recruit a climate-minded content creator. They have shared clips of speeches from their founder, Clover Hogan, focusing on topics such as intersectionality when promoting environmentalism as well as clips of discussions they’ve had with featured guests, such as environmental lawyer Farhana Yamin. Joining this new, widely-adapted social media platform to share an inside look at their organization can inspire viewers and drive them to ForceofNature.xyz to learn more.
Using the latest technology in social media can help you reach and engage with your target audience.
Tip 6. Use 3D printing to make customized items
One way to truly set your business apart is to offer your customers the ability to modify or customize your offerings to meet their specific needs. Many customers love a one-of-kind customization. Your ability to offer exactly what they want can leave a lasting impression on your customers, which can lead to repeat business. For example, if your business sells sunglasses, you can delight your customers by providing the option to add a special emblem or message in the design of their choice to the pair they order. You can achieve the specially ordered request with 3D printing. On-demand manufacturing, also known as made-to-order, is a production model when products are only made as they are ordered. 3D printing is relatively fast, and makes on-demand manufacturing, regardless of order size, extremely accessible.
Womp.xyz is an example of a 3D printing studio that can help your business provide unique customizable offerings to delight your customers. This Brooklyn-based business aims to bring 3D technology to the masses. With their personalized service and DIY 3D modeling approach, any organization can transform an idea into a 3D reality. Starting a project for your customer is simple. Just send a description of the desired object’s form and function, and Womp.xyz’s custom software will generate a 3D model you can preview and modify. Once your 3D model is finalized, you can select from over 80 materials to be used. 3D printing studios like Womp.xyz can make it quick and easy to provide customized, unique options for your customers, which can leave a lasting impression.
Using 3D printing to provide customized offerings to your customers can make your business stand out.
Tip 7. Send more secure messages with blockchain technology
Making efforts to increase security when messaging can provide peace of mind to your customers. Electronic messaging like email, live chat, and SMS texting are increasingly popular modes of communication between businesses and customers for their efficiency and immediacy. Authentication and security concerns also continue to grow as new security threats surface. Studies indicate that over 90 percent of global online users have had at least one significant concern about data privacy. The decentralized nature of blockchain technology can allow users to exchange messages while preserving a high level of security.
Mailchain.xyz is an example of a platform that can help your organization securely send email-like messages on various blockchain protocols. This decentralized application encrypts email messages so that only the recipient can decrypt and view them. Mailchain.xyz allows users to send and receive HTML messages, including messages with media. The platform’s services included sending strongly encrypted messages, managing payments, and handling internal support requests, but the most comforting aspect is its decentralized nature and enhanced record-keeping ability thanks to blockchain technology. Mailchain.xyz can use records logged in the blockchain to verify transactions and the parties involved without needing to know their identity, which enhances the privacy and security of their service. This can be of great benefit to you and your customers, as the greater sense of security can increase engagement and business opportunities.
Secure messaging can alleviate the potential privacy concerns of your customers and increase the likelihood of continued engagement.
Businesses that stay ahead of the curve recognize the importance of providing a stellar experience to their customers. It is helpful for your brand affinity to have an online presence that gives your customers something to be impressed with or excited about. Enhancing your website or app with creative and entertaining technological features, whether big or small, can encourage them to stay on your website, become a loyal customer, and even become a brand advocate. Adding a feature to inspire, delight, and excite your customers can help to ensure that they will stay. Take advantage of the latest technology to increase your website’s offerings and reach, including blockchain technology, podcasts, AR/VR technology, low-carbon websites, and the newest social media platforms.
Following the example of these users and making use of these technological features on your website or app can help to create a unique and memorable experience for your customers which can extend the success of your brand.
You can now use your .art domain as both a traditional website domain and a crypto domain, which works as a blockchain wallet address. Once you’ve found your perfect domain name, put it to use no matter what you do: whether it’s spreading news about your project or reaching into the metaverse to look for funding.
Use .art as your crypto domain AND website domain at the same time.
You can now send crypto directly to registered domains using .art wallets. Instead of typing out an incredibly long crypto address, you have the option to simply type in an easy-to-remember domain like annieswallet.art.
“In this world nothing can be said to be certain, except death, taxes and .ART blockchain wallets.”
Derrick Austin, NFT LTD, Director & Project Lead with 35+ years’ experience of art, animation & digital production
What are the benefits of ENS integration with .art domains?
Security. ENS is built on smart contracts on the Ethereum blockchain, meaning it doesn’t suffer from certain insecurities of the DNS system. You can be confident that the names you enter work the way their owner intended.
Concision. .Art domains are naturally easier to remember, giving crypto exchanges human-readable names.
Error-proof. Imagine you get one symbol in your wallet address wrong – not hard when they come as 26-35 alphanumeric characters! With a .art domain this would never happen, insuring against erroneous transfers.
Marketing. If you are using your crypto wallet to collect or exchange NFTs, what better way to advertise that with a .art domain name? In the age of brand battles won by storytelling, naming is king.
“Whether you create NFTs or are putting together a digital art investment portfolio in the hopes of selling it at a higher price, a digital wallet is a must-have for entering the market. .ART allows you to kill two birds with one stone and benefit from two trusted technologies at the same time – DNS and ENS. Creative audiences that use naming as a marketing tool will definitely appreciate top-notch branding. As an example, the same .ART domain name can be simultaneously used to point to the project’s website and serve as a memorable name for its blockchain address.”
Kate Senkevich, .ART Managing Director
How are .art domains different from other ENS offerings?
.Art is ICANN approved and compliant with its policies since day it was launched back in 2017. This guarantees 100% visibility to all .ART domains registered on ENS.
.Art domains can also be used as email addresses, while similar offerings from other domain zones bypass ICANN regulations, thus limiting their own functionality and creating a potential security risk.
There can be no domain collision where Ethereum blockchain complements DNS namespace, making it a reliable provenance solution, ideal for art objects.
Consider this a love letter to domains. Especially given the current circumstances, where would we be without them!? Take a read through what our partners at .ooo have to say about the necessity of domains and their impact on modern business.
More than a year into the pandemic, we continue to witness a new pace of business and technology. Companies are developing strategies to strive no matter what comes next. And if we’ve learned anything, it’s that we have no idea what’s around the corner. The pandemic has transformed the face of modern businesses as most startups enterprises continue to advance their image digitally. While most of us recognize immediately the importance of a domain name in that effort to expand online business, let’s take a moment to review the basics!
Why You Need A Domain Name
Connect With The Global Marketplace
Beyond simply giving customers a resource to access your business online, a personalized, well-branded domain name helps you speak directly to your specific clientele by setting precise expectations for what you have to offer. Having a unique domain name saves your customers time and enables you to connect with them quickly and clearly.
Creating connections that span the globe is not an easy task, but an accessible online presence is your first crucial step. Your business needs a unique domain name to stand out from the crowd and begin to build upward momentum.
Control & Manage Your Brand
Another main point to consider is if you do not secure your domain name, you risk somebody else purchasing it first, potentially resulting in losing control of your brand. Getting a domain name ensures that no one else can steal your name and siphon your potential customers. Maintain control of your brand and your business by securing your name at the first opportunity.
A unique domain helps potential customers find and remember you. With increasingly more domain names available, you can include brand-related keywords directly in your URL, so customers can easily recognize your services from their first search.
We’ve all been there — trying to remember the correct name or spelling of a website. Creating a domain name that It is a nightmare when your customers face a hard time remembering your business URL. Getting a domain name can help you get discovered online.
Your website’s name allows you to communicate with your visitors about your products and services. It also helps explain the core message of your business. When used correctly, a domain name contributes to the overall reputation of your brand. A good reputation means more customers and more sales. Improve your online visibility and set a vision for your business. Having a personal domain name is a good sign that you take your business seriously, so your customers will do so too.
Gain A Competitive Edge
A personalized domain name helps give your business a competitive edge, while situating your brand amongst the world’s largest companies. A domain name helps you compete alongside every one of your competitors, even if they are bigger with several products and services to offer.
In a nutshell, every reported business has an independent domain name. And to successfully launch your business online, a unique domain name is your first non-negotiable step. With a seemingly endless slew of domain name opportunities, choosing the right one may feel a bit daunting. Fear not! We’re here to make that exploration a fun one!
Consider how to best differentiate yourself, with something besides .com. You can opt for an equally generic extension with much wider availability, increasing your chances of securing your perfect match. Take the domain .ooo for instance — easy to remember, easy to quickly type, and brimming with opportunity! Start your domain search today to get online and keep your business growing.
You don’t need the most expensive equipment available, or even millions of subscribers, in order to make money with video content. Nowadays, we can all be video creators simply by using our smartphones and talking to a niche group of people that share our interests. If you’ve found yourself intrigued by YouTube (do content creators really get paid per view?), but have no idea how to begin — or you think you simply don’t have the audience or video creation chops to cut it — we’re here to help.
Whether you’re angling to be the next vlogging superstar or you just want to supplement your income with a video-creation side gig, read on for simple steps to achieve video greatness.
Starting is the Hardest Part
This advice may sound self-evident, but hear us out: if you want to make any amount of money through video content, you need to actually create and upload videos. For many of us, there just isn’t enough time in the day to shoot, edit, and upload; it’s yet another task on an ever-increasing list. The good news is that your videos don’t have to be perfect, they just need to be authentic. Remember, the only person who can offer your unique voice and perspective is you. So come from a place of authenticity, and just start making!
If you already know what you want your videos to be about, you’re already ahead of the game! If you don’t, let’s start with a small brainstorming task. What are your interests? What are you passionate about? Is there some skill, craft, or advice you can offer others, like how to draw or how to build a website? Make a list of everything you enjoy, everything you’re good at, and any gap in knowledge you could potentially fill. You’ll start to see where your skills, interests, and greater public needs intersect. The more truthful you are with yourself during this process, the more authentic your video content will be.
Once you’ve honed in on your video content, it’s time to create a schedule for yourself to stay on track with regular shoots, edits, and uploads. Remember, you don’t need a fancy, state-of-the-art camera, or even the latest video editing software to do this. Most smartphones today offer picture quality and editing capabilities comparable to sophisticated film equipment. Especially if you’re just starting out, you shouldn’t need expensive gear. Commit to regular uploads, so your audience knows what to expect. When in doubt, forgo the glitz and glam, and opt for consistency.
Build Your Audience
Once you’ve developed and maintained your content schedule, now let’s figure out how to grow those subscriber numbers so you can monetize your YouTube channel.
This is where your hard work in the first step really comes in handy — if you have a specific thing you can offer through your videos, you are more likely to find an audience. Don’t worry about trying to cater to every taste, just speak to what you know and your audience will naturally find you. Stick to your voice and your content will inevitably be much stronger compared to those simply looking to placate the masses. Specialization doesn’t need to come at the expense of growth! You can continue to reach new people by trying some of the following:
Engage with your audience: Read and respond to comments you receive both on the YouTube platform itself and on other social media platforms you use to promote your content.
Use a unique domain name to stand out: .tube domains are a great way to shorten your YouTube URL to something easy-to-remember and easy-to-promote. A .tube domain provides an unprecedented opportunity to brand yourself and makes it easy for people to find your videos online. Search for your perfect domain today.
Customize your video thumbnails: The thumbnail is the first visual people see before they even click on your video. If it’s boring, they’ll just keep scrolling. So make it count!
Porkbun customer Franko Dean found a unique way to promote his YouTube account and grow his audience with a custom .tube domain that redirects to his personal YouTube channel. By using franko.tube on his Instagram and Twitter profiles, Franko made it easier for people to find his videos and remember his name.
To monetize your YouTube account and become a YouTube partner, there are two important milestones you must first achieve. You will need 1,000 subscribers and 4,000 watch hours over the past year. Once you have hit those marks, simply enable the monetization option within your YouTube account to start earning money.
A common misconception regarding the YouTube partner program is that you earn money for every video view — that is not the case. Through this program, advertisers will be able to overlay their pop-up ads on your videos and, if a viewer clicks the ad, then you will get paid. So, in order to monetize your videos further, you will need to leverage your audience in other ways.
Making Money Outside of YouTube
Once you have built up your audience on YouTube, you can create alternative revenue streams for yourself. Start selling merchandise with an online store. Ask your audience to support you through “fan funding” (think of sites like Patreon, where users pay a monthly fee to support their favourite creators). Leverage your knowledge to work with like-minded brands and promote their products to your audience. License the use of your videos to the media. Explore affiliate marketing opportunities where you advertise products through a link on your website, newsletter, or video description and get paid either per click or per purchase.
Streamlining Your Brand
To get started on developing your website, simplify your domain search, and start here. From there, it’s easy to set up a website using our range of site builders and hosting solutions from personal brands to established companies alike. Choose your preferred hosting plan, and try it out for free. After the free trial, you could even be paying a very low cost of $3-$5 per month!
It’s never been easier to set up a website and personal brand. And with a custom email address that matches your .tube domain, no longer do you have to use that generic yahoo or gmail address. Elevate your professionalism and streamline your online presence around your .tube domain to create one seamless brand.
By combining several of these tactics, you can start making money both within YouTube’s platform and outside of it. Before you know it, you’ll be able to supplement your income simply by being yourself and sharing your video content. And who knows? Perhaps you’ll become the next Jeffree Star and be the richest YouTuber in the world.
If you haven’t heard already, we don’t want you to be surprised, so here’s the deal:
Starting August 31, 2021, at 9:00 PM Pacific (September 1, 2021, at 4:00 UTC), .com domain prices are rising 7%.
We know, no one wants this news. If we could change it, we would, but this one really is out of our hands.
Why is this happening?
Verisign (the registry that owns .com) struck a deal with ICANN (the Internet Overlords) to allow for the increase of wholesale prices by 7% this year and each of the next three years. So by 2025, wholesale prices will likely be set at $10.26.
What does it mean for you?
Well, at Porkbun, we sell .com domains at cost — meaning we do not make a profit, so that we can stay competitive by giving you the best price. (All registrars handle pricing differently; this is not the case everywhere! If you want more insight into the complexities of domain pricing, check out our handy pricing explanation for additional context.)
As far as this .com increase goes, here’s what you need to know:
1. Come September 1st, .com registration prices will increase from $8.58 to $9.13 (and it’s not our fault!).
2. To save money and avoid the pending increase, renew your .com domains now. You can still register, renew, or transfer .com domains at $8.58 until September 1st.
If you’ve invested in .coms, renew in bulk.
If you’re not planning to switch up your domain any time soon, lock in today’s prices by renewing for years ahead. The max renewal period allotted per domain is 10 years.
If you’ve been eyeing a .com for awhile, buy now before the price change goes into effect.
3. If .com domains feel overly been-there-done-that, then feel free to disregard this PSA. Instead, choose from our extensive portfolio of creative, low-priced domain names. Ha, take that Verisign! …Just kidding, we’re still friends!?
So, you’re ready to publish your website! You’ve done your research, thoroughly mulled over your content, and are on your way to establishing a cohesive brand. Overflowing with excitement, you hit that publish button (!!!) and immediately expect to see your website appear in Google. That’s how it works right!? Well, maybe, but it isn’t a guarantee.
Search engines first have to “crawl” and “index” your site — simply the process of analyzing and categorizing your content — in order to include yours in relevant search results. This process will happen automatically in time, but to expedite and ensure results, you’ll want to manually submit your site to each search engine.
Our partners at .US domains have put together a beginner’s guide to walk you through each step in the site submission process. Read on to get started.
From our Partners at .US Domains
Search engines are the largest source of traffic for most websites, especially if you’re running a new venture. Think about it: if you’re a brand new, local jewelry shop, customers are more likely going to type in “local jewelry store” or “jewelry stores near me” instead of your actual business name. That’s why it is important to make sure that these website giants can easily identify and list your site pages in search results.
While most search engines can automatically find your website thanks to built-in bots, submitting your site manually will help you get discovered by search engines much faster.
Especially if you’re a new business owner aiming to boost your company’s online presence, getting listed on search engines is basically a free marketing move. This will save you from having to spend on online ads. Leverage the power of organic search.
Let’s get started.
For the sake of simplicity and practicality, we’ll start with how to get your site listed on Google, the largest and most important search engine of all. More than 90% of the world uses Google for search engine purposes. That’s a stat that simply cannot be ignored by business owners. If you haven’t already, reserve your business domain now to ensure you land a short and memorable URL for your business.
Submitting your website to Google
If you’re launching a brand-new site, first visit the Google Search Console and follow the steps to verify that you own the site. Google will require you to add a small snippet of code to your site to prove ownership. Once you’ve verified your site on the Google Search Console, follow these next steps:
Index new pages. Log into Google Search Console and select “URL Inspection” from the left side menu. Add your specific URL string to get Google to crawl your new page.
Then click enter and select “Request Indexing.” After Google processes the URL, it will say “Indexing requested.”
Click “Got it” and give it a few hours to complete the process.
Once you’ve added your website to the Google Search Console, you will also want to create a Google Business Listing for your property. Google My Business is a core element of SEO, especially for brick-and-mortar business. Think about those “coffee shop near me” searches. In order to ensure your business is included in local search results, create (and maintain!) an accurate and up-to-date Google Business Listing. Thankfully, Google has made this process quick and painless for busy business owners. Steps include:
Set up a Google account (if you don’t already have one).
Follow the steps to enter your business information including: Business Name, Address, Phone Number, Website and Hours of Operation.
Note: If you are an online only business, you can leave the address field blank, and check “I deliver goods and services to my customers” and then check the box for “Hide my address (it’s not a store)” option that appears below.
Choose your geographical service area and business category.
Then click “verify.”
After verifying your business, be sure to optimize your listing by adding photos, video, and a thorough business description.
Once you’ve gotten your website on Google, be sure to get on the other major search engines as well (including Bing, which is powered by both Yahoo and Microsoft).
Submitting your website to Bing
Similar to Google, the process to submit your site on Bing is even more streamlined. If you’ve already verified your website via the Google Search Console, simply import the work you’ve already done.
Log onto Bing Webmaster Tools, then click “Get Started.” You can verify your website using the Google Search Console Option or re-verify manually through Bing.
Once your site is verified, log back into your Bing Webmaster Tools account and go to “Configure My Site.”
Select “Submit URLs.”
Paste in the individual URLs into each line, then click “Submit”
Remember that it can take a few hours or even a few days to get indexed. But it’s worth the wait, and well worth the benefits.
Most importantly, to get indexed and stay indexed in a search engine’s results, make sure you are creating high-quality and purposeful content. Anything subpar will be marked as spam.
Ready to get started!? If you’re looking to launch your first site, make your message count with right extension. Secure your perfect domain today.